Is TAM for wireless mobile data services applicable in China? A survey report from Zhejiang, China

Lu, June; Wang, Lu-Zhuang; Yu, Chun‐Sheng

doi:10.1504/ijmc.2007.011487

Cited by 31 publications

(14 citation statements)

References 33 publications

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“…As expected, mobile trust has been perceived as significantly influencing perceived usefulness in China [5]. Thus, we hypothesize that TRS will affect PU.…”

Section: ) Trust (Trs)mentioning

confidence: 53%

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Research on Adoption of Mobile Virtual Community in China and Korea

Zhang

Huang

Chen

et al. 2010

2010 Ninth International Conference on Mobile Business and 2010 Ninth Global Mobility Roundtable (ICMB-GMR)

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Due to the widespread development of mobile internet, more and more users will transfer to mobile virtual community from web community. This study attempts to understand factors affecting the adoption of mobile virtual community in addition to those affecting other mobile services. An adoption model that reflects the characteristics of mobile virtual community is developed. The model consists of the factors in virtual community and common mobile services and is tested both in China and Korea. Our findings show that perceived cost, perceived ease of use and social influence will affect intention to use significantly. Social capital and trust are crucial factors affecting perceived usefulness in mobile virtual community. We also find that the adoption patterns in China and Korea have great differences. In Korea adopters put more weight on perceived cost, perceived ease of use and perceived similarity, while in China adopters put more weight on perceived playfulness and familiarity.

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“…As expected, mobile trust has been perceived as significantly influencing perceived usefulness in China [5]. Thus, we hypothesize that TRS will affect PU.…”

Section: ) Trust (Trs)mentioning

confidence: 53%

“…Lu et al focus in China environment to testify the validity of TAM for wireless mobile data [5]. Besides, many researchers propose that additional variables need to be added to better predict user's behavior intention [6].…”

Section: A It and Mobile Business Adoptionmentioning

confidence: 99%

Research on Adoption of Mobile Virtual Community in China and Korea

Zhang

Huang

Chen

et al. 2010

2010 Ninth International Conference on Mobile Business and 2010 Ninth Global Mobility Roundtable (ICMB-GMR)

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“…Mao and Palvia, 2006;Zhu and He, 2002); some was conducted in only one province or one city (e.g. Lu et al, 2007). Our study extended existing knowledge by examining three major regional cities, Beijing, Shanghai, and Wuhan.…”

Section: Discussionmentioning

confidence: 71%

“…However, literature also demonstrates the differences within the Chinese context. For example, a study by Lu et al (2007) was conducted in one eastern province of China, in which the variables of social pressure and perceived control over technology did not significantly affect technological adoption. However, the two factors were supported as adoption determinants in studies conducted in other parts of China (e.g.…”

Section: Introductionmentioning

confidence: 99%

Same but different? Mobile technology adoption in China

Song

Sawang

Drennan

et al. 2015

Information Technology &Amp; People

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Purpose – The purpose of this paper is to answer two research questions which are “What are key factors which influence Chinese to adopt mobile technology?” and “Do these key factors differ from factors which are identified from western context?”. Design/methodology/approach – The findings from a pilot study with 45 in-depth interviews are used to develop questionnaires and test across 800 residents from the three research cities. The data were analyzed by structural equation modeling together with multi-group analysis. Findings – The data suggest eight important concepts, i.e. utilitarian expectation, hedonic expectation, status gains, status loss avoidance, normative influence, external influence, cost, and quality concern, are influential factors affecting users’ intentions to adopt 3G mobile technology. Differences are found between the samples in the three research cities in the effect of hedonic expectation, status gains, status loss avoidance, and normative influence on mobile technology adoption intention. Research limitations/implications – As the stability of intentions may change over time, only measuring intentions might be inadequate in predicting actual adoption behaviors. However, the focus on potential users is thought to be appropriate, given that the development of 3G is still in its infancy in China. Originality/value – Previous research into information technology adoption among Chinese users has not paid attention to regional diversity. Some research considered China as a large single market and some was conducted in only one province or one city. Culturally, China is a heterogeneous country.

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“…The Technology Acceptance Model (TAM) was proposed by Davis (1989) specifically to explain and predict consumer acceptance of an information systems and technologies. Especially, it has been frequently used to provide the theoretical foundation for research into mobile commerce (m-commerce) issues (Choi et al, 2008;Lu, Wang and Yu, 2007). A theoretical TAM model assumes that the decision to adopt a particular technology is determined by two key factors: PU and PEOU (see Figure 1).…”

Section: Conceptual Model For Smartphone Acceptancementioning

confidence: 99%

Service-Oriented Factors Affecting the Adoption of Smartphones

Kang

Lee

2014

Journal of Technology Management & Innovation

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This research investigates the adoption factors of smartphones focusing on the differences of smartphone and feature phone users. We used Technology Acceptance Model (TAM) which incorporates service-oriented and device-oriented functional attributes as exogenous variables for a product-service system such as smartphones. In addition, Decision Tree (DT) and customer surveys were conducted. As a study results, we found that the service-oriented functional attributes -'wireless internet' and 'mobile applications' -affect the adoption of smartphones regardless of users. However, the DT results revealed that the more important factor is 'mobile applications' to smartphone users but 'wireless internet' for feature phone users. In conclusion, we discovered that a strategy emphasis on the service-oriented attributes is needed for the adoption of smartphones.

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Is TAM for wireless mobile data services applicable in China? A survey report from Zhejiang, China

Cited by 31 publications

References 33 publications

Research on Adoption of Mobile Virtual Community in China and Korea

Research on Adoption of Mobile Virtual Community in China and Korea

Same but different? Mobile technology adoption in China

Service-Oriented Factors Affecting the Adoption of Smartphones

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