“…Taken together, our results show that large differences exist in the effectiveness of policies that operate theoretically through the same channels but differ in the salience of their implications to consumers. Consumers' non-response to forward-guidance announcements, either in terms of inflation expectations or consumption plans, suggests that limited cognitive 9 See, e.g., D'Acunto, Malmendier, Ospina, and Weber (2018); D'Acunto, D'Acunto, Hoang, Paloviita, and Weber (2019c)).…”