Investigating the Role of Communication for Information Seekers’ Trust-Related Evaluations of Health Videos on the Web: Content Analysis, Survey Data, and Experiment

Zimmermann, Maria; Jucks, Regina

doi:10.2196/10282

Cited by 7 publications

(5 citation statements)

References 103 publications

(224 reference statements)

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“…From the communicational and media point of view, an educational video must be short, visually attractive, original, and easy to watch. − León and Bourk and Boy et al suggested some factors that should be considered to successfully promote knowledge in the scientific and educational fields and make communication more effective. Among them, high-impact with high-resolution audio and visual materials (e.g., images and animations), narrative resources, appropriate language, a short duration time, originality, and eye-catching video title directly influence user engagement, meet the audience’s interest, and attract attention with online science.…”

Section: Resultsmentioning

confidence: 99%

Homemade Educational Videos for Learning General Chemistry Experiments: A Pedagogical Alternative for Remote Teaching

et al. 2023

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The COVID-19 pandemic has displayed new challenges for chemistry instructors and students worldwide. An essential part of learning chemistry involves interactions in a laboratory ambiance. However, nowadays, it is necessary to consider alternatives to teaching experimental chemistry in an online environment. As a course project proposal, the students produced homemade videos to investigate a specific topic and find alternative ways to transfer their knowledge through innovative pedagogical and communicational tools. This work was assigned to first-year undergraduate students in a Chemistry I course who could not access an on-campus laboratory. This activity was performed in eight lab sections, considering seven different lab assignments, with 56 homemade educational videos. Each course had an instructor who guided the students and gave their feedback to improve the video quality. The final video output was subjected to an evaluation process consisting of three steps: the instructors’ evaluation, pedagogical analysis, and communicational review. Making educational videos at home could be an excellent alternative to boost the transfer of chemistry knowledge through didactic and audiovisual resources that promote learning within the university, from home, and in remote environments.

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Section: Resultsmentioning

confidence: 99%

Homemade Educational Videos for Learning General Chemistry Experiments: A Pedagogical Alternative for Remote Teaching

et al. 2023

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“…Language Expectancy Theory [48] and Communication Accommodation Theory [49] assert that acquiring knowledge when seeking web-based health information is determined not only by the information content but also by who is communicating the information and the manner and context of communication. Information seekers evaluate information providers positively if the latter's language use is in tune with their cultural values and situational norms and if they use language more favorably than expected in a situation [50]. The language use of information providers is regarded as a prominent clue to evaluate the characteristics of the providers, especially in web-based communication [51,52].…”

Section: Language Use and Its Significance In Ca Communicationmentioning

confidence: 99%

Language Use in Conversational Agent–Based Health Communication: Systematic Review (Preprint)

Shan¹,

Ji²,

Xie³

et al. 2022

Preprint

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BACKGROUND Given the growing significance of conversational agents (CAs), researchers have conducted a plethora of relevant studies on various technology- and usability-oriented issues. However, few investigations focus on language use in CA-based health communication to examine its influence on the user perception of CAs and their role in delivering health care services. OBJECTIVE This review aims to present the language use of CAs in health care to identify the achievements made and breakthroughs to be realized to inform researchers and more specifically CA designers. METHODS This review was conducted by following the protocols of the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) 2020 statement. We first designed the search strategy according to the research aim and then performed the keyword searches in PubMed and ProQuest databases for retrieving relevant publications (n=179). Subsequently, 3 researchers screened and reviewed the publications independently to select studies meeting the predefined selection criteria. Finally, we synthesized and analyzed the eligible articles (N=11) through thematic synthesis. RESULTS Among the 11 included publications, 6 deal exclusively with the language use of the CAs studied, and the remaining 5 are only partly related to this topic. The language use of the CAs in these studies can be roughly classified into six themes: (1) personal pronouns, (2) responses to health and lifestyle prompts, (3) strategic wording and rich linguistic resources, (4) a 3-staged conversation framework, (5) human-like well-manipulated conversations, and (6) symbols and images coupled with phrases. These derived themes effectively engaged users in health communication. Meanwhile, we identified substantial room for improvement based on the inconsistent responses of some CAs and their inability to present large volumes of information on safety-critical health and lifestyle prompts. CONCLUSIONS This is the first systematic review of language use in CA-based health communication. The results and limitations identified in the 11 included papers can give fresh insights into the design and development, popularization, and research of CA applications. This review can provide practical implications for incorporating positive language use into the design of health CAs and improving their effective language output in health communication. In this way, upgraded CAs will be more capable of handling various health problems particularly in the context of nationwide and even worldwide public health crises.

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“…In such situations, information seekers base their credibility and trustworthiness judgments on factors that surround health claims. Two factors that seem especially important are the professional affiliation of an information source and the information source's language style [13][14][15][16][17][18][19][20][21][22][23].…”

Section: Evaluating the Validity Of Online Health Informationmentioning

confidence: 99%

Effects of Positive Language and Profession on Trustworthiness and Credibility in Online Health Advice: Experimental Study

König¹,

Jucks²

2020

J Med Internet Res

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Background When searching for health information, many people use the internet as their first source of information. In online health forums, for example, users post their questions and exchange health advice. In recent years, information givers from various professions have begun to use positive language (indicated by the frequent use of positively valenced adjectives) to communicate their information and persuade their audiences. Objective The goal of the current study was to answer the following research questions: (1) How does positive language, in comparison to neutral language, influence the trustworthiness of a person arguing in an online health forum and the credibility of their health claims; (2) How does working for a university, compared to working for a lobbying organization, influence the trustworthiness of a person arguing in an online health forum and the credibility of their health claims; and (3) Do the two factors of language style and professional affiliation interact with each other to influence trustworthiness and credibility judgments? Methods In a 2 × 2 between-subject experiment, 242 participants read a post from an online health forum and subsequently rated the trustworthiness of the forum post author and the credibility of their information. Within the post, the professional affiliation (scientist vs lobbyist) and language style (neutral vs positive) of the forum post author was varied. Results When the forum post author used a positive language style, they were perceived as less trustworthy (high Machiavellianism [P<.001; η2p=.076], low Integrity [P=.001; η2p=.045], and low Benevolence [P=.02; η2p=.025]) and their information was perceived as less credible (low Message Credibility [P=.001; η2p=.045]). The professional affiliation of the forum post author did not influence their trustworthiness or the credibility of their information. Conclusions When searching for health information, information seekers evaluate the language style of forum posts to decide whether forum post authors are trustworthy and their information is credible.

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Investigating the Role of Communication for Information Seekers’ Trust-Related Evaluations of Health Videos on the Web: Content Analysis, Survey Data, and Experiment

Cited by 7 publications

References 103 publications

Homemade Educational Videos for Learning General Chemistry Experiments: A Pedagogical Alternative for Remote Teaching

Homemade Educational Videos for Learning General Chemistry Experiments: A Pedagogical Alternative for Remote Teaching

Language Use in Conversational Agent–Based Health Communication: Systematic Review (Preprint)

Effects of Positive Language and Profession on Trustworthiness and Credibility in Online Health Advice: Experimental Study

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