Investigating the Potential of E-sports Tourism in New Egyptian Tourism Cities
Haidy Elsaid,
Maryam Fathallah
Abstract:The rapid evolution of e-sports has made it an interesting phenomenon for many tourism cities in terms of tourism growth and new cities awareness. Similar to traditional sports, e-sports have significant economic impacts and the potential to be a tourism motivator and a new market for tourism destinations, that could be used for attracting tourists, increasing tourist expenditure, and developing city branding. However, there is a lack of research concerning e-sports events as a sports events tourism and how th… Show more
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