Investigating the Engage in Electronic Societies via Facebook in the Arab World

Abstract

The purpose of this study is to develop and validate a comprehensive framework to elucidate the relationship between members’ motivations, attitudes, behavior, and usage patterns of Social Networking Sites (SNSs) as a platform of Electronic Societies (e-societies) focusing on Facebook social networking platform. A questionnaire survey method was used to collect data. The sample included Facebook users from six Arab countries. Structural Equation Modeling (SEM), using EQS, was conducted to analyze the data. The results indicated that motivations to engage in e-societies via Facebook, including self-presentation, social interaction, and curiosity, play a pivotal role in explaining Facebook user’s attitudes, electronic behavior, and usage patterns. The findings suggest that Facebook has succeeded in providing the fundamental building blocks of e-society construction and copying the features of physical societies, satisfying the basic human needs of social networking. The present study contributes to a deeper understanding of why and how people join the SNSs as a major standardized instrument in building the universal e-societies across boundaries, languages, and cultures.

Intention to use e-banking services in the Jordanian commercial banks

“…In the context of consumer acceptance, hedonic motivation has been found as a determining factor influencing behavior intention to accept, adopt, and use technology (Venkatesh et al, 2012;Childers et al, 2001). Furthermore, e-banking services technology applications have special features that can be used for hedonic motivations, providing opportunity to analyze a user's motivation from different dimensions (Wang et al, 2009;Yaseen and Al Omoush, 2013). Actually, many researchers suggested that hedonic motivations were conceptualized as perceived enjoyment (Yaseen and Al Omoush, 2013;Moon and Kim, 2001;Heijden, 2004).…”

“…Furthermore, e-banking services technology applications have special features that can be used for hedonic motivations, providing opportunity to analyze a user's motivation from different dimensions (Wang et al, 2009;Yaseen and Al Omoush, 2013). Actually, many researchers suggested that hedonic motivations were conceptualized as perceived enjoyment (Yaseen and Al Omoush, 2013;Moon and Kim, 2001;Heijden, 2004). Hence, the following hypothesis is formulated:…”

“…Furthermore, recent studies on technology acceptance models (TAMs) in the Arab World, including Jordan, indicated that the majority of bank's users are late adopters of the internet and its banking applications (Dajani, 2011;Yaseen and Al Omoush, 2013).…”

How Collective Intelligence Fosters Incremental Innovation

“…"Collective intelligence increases the capacity for effective action in pursuit of common aims and finding emergent and sustainable solutions to the complex problems." [3] The internal capacities of a corporation have perhaps reached its limit, and a new source of competitiveness is desperately needed to develop sustainable management practices. However, research on identifying cause-and-effect relationships associated with CI is lacking.…”

How Collective Intelligence Fosters the Development of Incremental Innovation Capability

“…"Collective intelligence increases the capacity for effective action in pursuit of common aims and finding emergent and sustainable solutions to the complex problems" [3].…”