Investigating Student Perceptions of Augmented Reality Utilizing Technology Acceptance Model (TAM)

Taha, Sawsan; Abulibdeh, Enas; Zaitoun, Eman; Daoud, Sumaya; Rawagah, Hanadi G.

doi:10.1109/acit57182.2022.9994196

Cited by 2 publications

(4 citation statements)

References 17 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…This study aimed to examine the effect of perceived usefulness on the willingness to adopt AR technology, and, based on the obtained results, the effect is significant, as reported by prior studies [58,59,62,63]. Perceived usefulness, based on this study, is among the topmost significant predictors of willingness to adopt technology, and this significance may be attributed to the participants' beliefs that AR technology usage can enhance the content quality of their lessons, the relevant knowledge, and the efficiency of teaching and learning.…”

Section: Discussionmentioning

confidence: 86%

“…Models are used to encourage people to adopt new technologies. Studies [18,[29][30][31] have been performed to examine what makes users more likely to accept and use an AR system in learning environments that use TAM. Wojciechowski and Cellary [18] indicated that, the TAM was critiqued by several studies for the following reason: "the omission of intrinsic factors that influence computer acceptance."…”

Section: Literature Reviewmentioning

confidence: 99%

“…Furthermore, because AR fundamentally offers a novel experience, the introduction of easy-to-use technology allows for new users to access the technology [51,[56][57][58]. Taha and Abulibdeh et al [59] examined students' perceptions concerning AR technologies. The research showed that AR acceptability depends on perceived ease of use.…”

Section: A Willingness and Other Factorsmentioning

confidence: 99%

See 2 more Smart Citations

Exploring the Influential Factors Affecting Staff Willingness to Adopt Augmented Reality

Alahmari¹

2023

IJIET

View full text Add to dashboard Cite

Adopting modern learning technology such as Augmented Reality (AR) technology in higher education has become a demand to enhance teaching and learning performance and motivate students to acquire effective learning processes. Yet, the readiness of universities to adopt modern learning technology, such as AR applications, in developing countries, particularly in Saudi Arabia, is considered one of the critical issues to ensure the AR system’s success. This study aims to explore the factors that influence the academic members’ willingness in Saudi Arabian higher education to adopt modern learning techniques such as AR technology. To test the model, a quantitative survey using a questionnaire with a five-point Likert scale was applied in this study to collect the data. The study was conducted among a sample of 228 academic members and e-learning staff. Based on the analysis, the study found that perceived usefulness and perceived pedagogical contribution are important predicting factors for academic members’ willingness to employ AR in Saudi Arabian higher education teaching. The findings from this study provide insights that assist further studies regarding AR integration factors in higher education. This study contributes to the literature by developing a theoretical and conceptual framework of critical success factors for AR incorporation in Saudi Arabian (SA) universities.

show abstract

Section: Discussionmentioning

confidence: 86%

Section: Literature Reviewmentioning

confidence: 99%

Section: A Willingness and Other Factorsmentioning

confidence: 99%

See 1 more Smart Citation

Exploring the Influential Factors Affecting Staff Willingness to Adopt Augmented Reality

Alahmari¹

2023

IJIET

View full text Add to dashboard Cite

show abstract

“…The researchers conducted the Structural Equation Modelling (SEM) based on two criterion approaches (Taha et al, 2022). First, the researchers examined the measurement model and then the structural model (Cheung and Wang, 2017).…”

Section: Inner Moder Analysismentioning

confidence: 99%

Examining the factors fostering metaverse experience browser acceptance under unified theory of acceptance and use of technology (UTAUT)

Farhi

2024

J. Infras. Policy. Dev.

View full text Add to dashboard Cite

Metaverse technology has various uses in communication, education, entertainment, and other aspects of life. Consequently, it necessitates using some interactive mobile applications to enter the virtual world and gain real-time, face-to-face experiences, particularly among students. This research focused on the factors accelerating metaverse technology acceptance particularly, Metaverse Experience Browser application acceptance among the students under the factors proposed by the unified theory of acceptance and use of technology (UTAUT) model. Notably, lack of studies in metaverse browsers and their prevalence during the post pandemic era, indicates a strong literature gap. The researchers gathered data from n = 384 higher education students from the two cities in the United Arab Emirates and applied Structural Equation modelling (SEM) for data analysis. Results revealed that Performance Expectancy (p < 0.003) and Social Influence (p = 0.000) were significant factors affecting the Behavioral Intention of the students to consider Metaverse Experience Browser as an interactive mobile application. On the other hand, behavioural Intention significantly affects (p = 0.000) Effort Expectancy, which shows how fewer efforts and greater accessibility are associated with one’s behavioural Intention. Besides, the effect of Behavioral Intention (p = 0.000) on Metaverse Experience Browser acceptance also remained validated. Finally, Effort Expectancy (p = 0.000) also indicated its significant effect on the Metaverse Experience Browser. These results indicated that the factors proposed by UTAUT have greater applicability on the Metaverse Experience Browser as they showed their relevance to its acceptance. The present study concludes that the acceptance of Metaverse Experience Browser as an interactive mobile application is a level ahead in improving students’ experiences. Thus, the Metaverse Experience Browser is considered a modified way of creating, sharing, participating, and enjoying the virtual world, indicating its greater usage among students for different purposes, including education and learning.

show abstract

Investigating Student Perceptions of Augmented Reality Utilizing Technology Acceptance Model (TAM)

Cited by 2 publications

References 17 publications

Exploring the Influential Factors Affecting Staff Willingness to Adopt Augmented Reality

Exploring the Influential Factors Affecting Staff Willingness to Adopt Augmented Reality

Examining the factors fostering metaverse experience browser acceptance under unified theory of acceptance and use of technology (UTAUT)

Contact Info

Product

Resources

About