“…People's risk perceptions depend on the specific hazards being evaluated (e.g., RHDV2 transmission at the wild‐domestic lagomorph interface), their familiarity with or knowledge of these risks, their risk sensitivity (i.e., weight they place on risk), and their attitudes towards the agents generating risk (e.g., the domestic trade in lagomorphs; Hanisch‐Kirkbride et al, 2013; Needham et al, 2017). People may respond differently to the ecological and economic impacts of pathogen transmission, depending on whether they are concerned about loss of wild species or how pathogen transmission impacts domestic industries (e.g., the pet trade, hunting; Pienaar et al, 2022). Women and older individuals tend to have higher risk perceptions related to pathogens, whereas more educated individuals may have lower risk perceptions, which in turn influences support for, or engagement in, biosecurity actions (Hanisch‐Kirkbride et al, 2013; Needham et al, 2017; Pienaar et al, 2022).…”