Introduction

Correia, Ricardo A.; Ladle, Richard J.

doi:10.1111/cobi.13700

Cited by 9 publications

(6 citation statements)

References 12 publications

(10 reference statements)

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“…Culturomics (Ladle et al., 2016; Correia et al., 2021a, b) and text mining (Farrell et al., 2022) have become increasingly useful tools for analyzing conservation issues. However, these data can often be complex, and there are several limitations to my data.…”

Section: Discussionmentioning

confidence: 99%

“…Recently, it has become possible to quantify public awareness toward important societal issues, including conservation topics (Correia et al., 2021a, b; Soriano‐Redondo et al., 2017), such as climate change (Burivalova et al., 2018; Ficetola, 2013) and species at risk of extinction (Davies et al., 2018) with digital data. Measuring such awareness is important to evaluate the efficacy of specific conservation efforts because public interest in conservation topics is associated with funding allocation toward those issues (Davies et al., 2018).…”

Section: Introductionmentioning

confidence: 99%

“…The use of digital corpora has gained attention as a way to capture insights into conservation efforts (Correia et al., 2021a, b; Ladle et al., 2016; Soriano‐Redondo et al., 2017). Many corpora describe data from different areas (e.g., web, books, and news), but within the field of conservation culturomics, Google Ngram and Google Trends allow one to gauge public perception and interest in conservation issues (Correia et al., 2021b).…”

Section: Introductionmentioning

confidence: 99%

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Effect of IUCN Red List category on public attention to mammals

Huynh

2023

Conservation Biology

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Cultural data is a powerful tool to analyze public awareness of key societal issues, including the conservation of nature. I used two publicly available repositories of cultural data, Google Trends and Google Ngram, to quantify the effect of the International Union for the Conservation of Nature (IUCN) Red List conservation status on public attention toward 4539 mammal species. With Google Trends, I calculated whether Google searches for their common and scientific names have been increasing or decreasing over time. I also ran an anomaly detection analysis to investigate whether a change in red-list status directly results in an increase in Google searches. Additionally, I quantified the mentions of species' common and scientific names in English texts with Google Ngram. Overall, Google searches for most mammal species remained at similar levels or increased since 2008. The severity of species' IUCN Red List status was a significant predictor of increasing Google searches, although the effect size was relatively small. Red-list status seemed strongly confounded with mammal body size. Species that moved to a higher-risk category spiked significantly in Google searches directly after the new designation. The mention of species' common names in the Google Ngram's English 2019 corpus significantly increased as the red-list category increased. These results provide valuable insight into the importance of the IUCN Red List for increasing public awareness and the usefulness of publicly available cultural data on examining the effectiveness of specific conservation efforts and thus evaluating targets for support and funding.

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Section: Discussionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

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Effect of IUCN Red List category on public attention to mammals

Huynh

2023

Conservation Biology

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“…Given the advantages of the availability and accessibility of data provided by e.g. Google trends, we see great potential for the growing field of conservation culturomics (Correia, Ladle, & Roll, 2021) to address scientific questions about public interest and changes of or influence on public opinions towards nature (conservation) issues. In many studies in conservation culturomics, time series analyses are conducted (Correia, Ladle, Jarić, et al, 2021).…”

Section: Discussionmentioning

confidence: 99%

“…Both long‐term trends (Proulx et al, 2014) and reactions to certain events (Soriano‐Redondo et al, 2017) have been investigated. Despite the fact that analysing and interpreting insights from analyses of large bodies of digital text correctly is not always trivial (Correia et al, 2019), on the whole, a great potential is seen in conservation culturomics (Correia, Ladle, & Roll, 2021).…”

Section: Introductionmentioning

confidence: 99%

From science to society to practice? Public reactions to the insect crisis in Germany

2023

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The insect crisis, as conservation topic, has historically received little attention among the general public. Yet, the publication “More than 75% decline over 27 years in total flying insect biomass in protected areas” by Hallmann et al. gained vast media coverage in Germany in October 2017. Given the media's known influence on public perception, we investigated (i) whether coverage of this publication increased awareness among the German public for insect die‐off, and (ii) whether it contributed to people's intentions to undertake insect protecting actions. We used Google Trends to examine people's internet activity in Germany in relation to keywords relevant to our research question. A high peak in Google searches for insect die‐off (“Insektensterben”) was indeed visible immediately after the study publication, and search volume remained significantly higher for the following 6 months, confirming that the topic gained attention. Further, searches for the three keywords insect hotel, bee‐friendly and bee meadow (“Insektenhotel”, “bienenfreundlich”, “Bienenweide”) increased significantly over the summers of the years 2017 to 2019. It appears that increased media attention around insect die‐off spurned by the publication of Hallmann et al not only addressed the crisis but also encouraged implementation of simple insect protection measures by the public. These findings suggest that cooperation between the media, conservation organizations and scientists to disseminate evidence‐based information alongside practical conservation measures may have lasting benefits. Read the free Plain Language Summary for this article on the Journal blog.

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