Introducing Service Learning To Under Graduate Engineering Students Through EPICS

Naik, Santosh Madeva; Bandi, Surendra; Mahajan, Hema

doi:10.1016/j.procs.2020.05.090

Cited by 6 publications

(8 citation statements)

References 3 publications

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“…In this activity, students divided into eight groups, [6] where students actively involved in this activity and learned the design thinking process. To understand the community related problem, wallet activity was conducted for students shown in figure 2 [22]. The students design of the wallet depends on community partner requirement, and from this process students know about how to interact with community partner, how to design the product and provide solution to the community partner.…”

Section: Methodsmentioning

confidence: 99%

Impact of Project-Based Learning for Improving Students Skills by Incorporating Design Thinking Process

Mahajan¹,

Naik²,

Sreeramulu³

et al. 2021

Journal of Engineering Education Transformations

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Engineering education is oriented towards active leaning & its implementation and hence project-based learning (PBL) plays a major role to enhance students learning practically. In this context, his study implemented PBL in the course projects for mechanical engineering students and students' learning was investigated. Every project needs roadmap to follow for being on the desired path and gets fruitful outcomes and hence in this study design thinking process was introduced in the course during PBL which helped students to understand the real-time problems which can be solved by applying the knowledge gained theoretically from the courses. Through design thinking process, students got to know the real-time problems and improved their skills to deal with the same by applying their knowledge. Students have improved their understanding to handle real-time problems and at the same time they interacted with community partner that helped them to go in the depth to work on it. This study has shown the importance of design thinking process and its impact on student's learning.

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Section: Methodsmentioning

confidence: 99%

Impact of Project-Based Learning for Improving Students Skills by Incorporating Design Thinking Process

Mahajan¹,

Naik²,

Sreeramulu³

et al. 2021

Journal of Engineering Education Transformations

Self Cite

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“…Hence, considering the crucial role that communities play, and the challenges they sometimes face in service learning with regard to a lack of power, this study aimed to garner insights in term of the community (SMEs) satisfaction regarding the MC service learning programme that was designed to assist SMEs in South Africa. Additionally, a majority of research only considers service learning from the university student perspective and largely overlooks the community partner viewpoint (Naik et al, 2020;Cromhout et al, 2021;Jordaan & Mennega, 2021).…”

Section: Conceptual Framework and Hypothesesmentioning

confidence: 99%

“…However, most inquiries only consider the benefits of service learning from the student stance perspective, so there is a gap in research that investigates the community partner/client benefits (Naik et al, 2020;Cromhout et al, 2021;Jordaan & Mennega, 2021). Additionally, a number of American investigations examine the student benefits of student-run agencies (Haygood et al, 2019;Ranta et al, 2020;Borgognoni & LeBlanc Wicks, 2021), but none consider benefits from the client perspective, which is another gap in research.…”

Section: Introductionmentioning

confidence: 99%

Exploring the impact of student developed marketing communication tools and resources on SMEs performance and satisfaction

Cromhout

Duffett

2022

Small Bus Int Rev

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A number of SMEs lack the essential marketing skills, knowledge, tools and resources, and financial access to ensure the survival of their businesses. Service learning could be used as an effective pedagogy for assisting SMEs with vital marketing communication (MC) strategies via the development of tools and resources that may increase business growth and sustainability. The primary research objective was to evaluate SMEs’ satisfaction regarding performance factors, and student developed MC tools and resources that were implemented via a MC service learning programme (in the form of student-run agencies). The inquiry utilized the triad service learning model and quality assurance cycle to apply an evaluation research design that was substantiated by the expectancy-disconfirmation paradigm. A survey was conducted among 107 SME owners and managers via a structured questionnaire. The student developed MC tools and resources and their perceived usefulness resulted in a positive influence on a number of performance factors among SMEs. MC tools and resources such as a customer database, email address, and Facebook page had the largest influence on performance factors. Performance factors such as an increase in sales, new customers, brand awareness, competitive advantage, business efficiency, and motivation of employees were found to have a positive influence SME satisfaction. Further inquiry could replicate the study via various marketing-related service learning programmes in different countries that have divergent cultures, economics and contexts.

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“…Some studies have examined the influence of business-related SL projects on community partners, which identified a number of community partner benefits: saved money and improved the services (Mungaray-Lagarda et al, 2022; Rinaldo et al, 2019); increased knowledge and skills, reduced costs, improved operations and strategical engagement (Schoenherr, 2015); had a positive impact on the business (Mungaray-Lagarda et al, 2022; Rinaldo et al, 2019); assisted with funding access and increased capacity (Mungaray-Lagarda et al, 2022; Plaut, 2013); increased bargaining power and realized economies of scale (Schoenherr, 2015); improved organisational governance, human resources, leadership, communications and fundraising (Krasynska et al, 2013); created value and satisfaction (Rinaldo et al, 2019; Scholtz, 2018); established new partnerships and increased community engagement awareness (Goertzen et al, 2016); and created new target markets, improved advertising reach, assisted marketing campaign planning, developed new products and increased brand reach (Scholtz, 2018; Vizenor et al, 2017). Since SL’s commencement, there has been a demand for additional inquiry that investigates the benefits for community partners/client organisations (instead of focussing on the student benefits) derived from SL projects (Cromhout et al, 2021; Matthews, 2019; Naik et al, 2020; Rinaldo et al, 2019).…”

Section: Literature Reviewmentioning

confidence: 99%

Perceived Satisfaction With a Student-Run Agency Service Learning Project: A Client Perspective

Duffett

Cromhout

2022

Journal of Advertising Education

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A number of marketing and marketing communication service learning (SL) projects/student-run agencies (SRAs) are used to provide real clients with valuable services, resources, knowledge and many other benefits. However, most research only examines the student benefits, so this research addresses the research gap by considering the community partner (small business client) perspective. The main research objectives are to establish if SRA developed integrated marketing communication (IMC) campaign plans result in satisfaction regarding the business performance, presentation and implementation methods. The South African small business clients were highly satisfied with the SRA developed IMC campaign plans. Several business performance benefits were highlighted, for example, increased sales, brand awareness and new customers. The small business clients showed increased satisfaction when the IMC campaign plan was implemented by the SRAs, and presented in verbal, written and PowerPoint formats. Hence, this SL project should continue and could be expanded to other universities and countries.

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Introducing Service Learning To Under Graduate Engineering Students Through EPICS

Cited by 6 publications

References 3 publications

Impact of Project-Based Learning for Improving Students Skills by Incorporating Design Thinking Process

Impact of Project-Based Learning for Improving Students Skills by Incorporating Design Thinking Process

Exploring the impact of student developed marketing communication tools and resources on SMEs performance and satisfaction

Perceived Satisfaction With a Student-Run Agency Service Learning Project: A Client Perspective

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