2017
DOI: 10.18096/tmp.2017.01.08
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Internationalisation of Polish and German Furniture Manufacturers : Comparison of Different Internationalisation Paths

Abstract: The papers aims to analyse the key drivers for internationalisation in furniture industry by taking into consideration the cross-border activities of selected furniture manufacturers in Poland and Germany in comparison. The results show some similarities in internationalisation strategy design of selected furniture manufacturers in both countries. Export tends to be the predominant foreign market entry mode, and major motives to internationalise tend to have a reactive nature. There are some differences with r… Show more

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Cited by 2 publications
(2 citation statements)
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“…China, the US and the EU are respectively the first-, second-and third-ranking meat producers in the world economy (Pawlonka, 2017). Poland ranks among the 10 top exporters of meat in the EU (Janiuk, Jarosiński and Ribberink, 2015). The main EU producers and processors of meat are Germany, France and Spain.…”
Section: Theoretical Backgroundmentioning
confidence: 99%
“…China, the US and the EU are respectively the first-, second-and third-ranking meat producers in the world economy (Pawlonka, 2017). Poland ranks among the 10 top exporters of meat in the EU (Janiuk, Jarosiński and Ribberink, 2015). The main EU producers and processors of meat are Germany, France and Spain.…”
Section: Theoretical Backgroundmentioning
confidence: 99%
“…The domestic market has also experienced significant expansion. We may attribute this exceptional growth to the strategic work of Polish entrepreneurs, who transformed from local artisans or importers into efficient leaders of international companies (Bielecka, 2014; Janiuk, Ribberink, & Jarosinski, 2017; Jarosinski & Janiuk, 2020; Grzegorzewska & Stasiak-Betlejewska, 2022).…”
mentioning
confidence: 99%