International Multicenter Opinion Study: Administrative Personnel From Spanish and Mexican Health Centers Faced With Human Organ Donation for Transplantation

Level of awareness of personnel in hospital services related to the donation process: A Spanish and Latin American multicenter study

“…What is more, the unfavorable attitude of personnel in these units is not only going to affect the detection of donors but also the attitude of families who could donate. [1][2][3][4][5][6][7] In the Spanish-speaking geographic area, few data are available on this matter, although we must highlight those presented in a Spanish transplant hospital by our own group. 3 A notable finding in this study is that the favorable attitude toward donation among hospital personnel in donation-and transplant-related services is no greater than 70% and is determined by many psychosocial factors, the following of which are very important: job category, the service in which the job activity is done, and understanding of the concept of brain death.…”

Organizational determinants in the procurement and transplantation pathway: a review

“…[49][50][51] These data demonstrate the importance of stimulating thought among citizens by using simple models of communication or targeted donor campaigns. [51][52][53][54] However, debate is now open about social and organizational value of media campaigns instituted by using innovative media, such as TV/movies or social networks: the Spanish model shows social campaigns as having just a secondary role. [52][53][54] Probably more than in any other field of medicine, cultural influences are very prominent in transplantation Indeed, mass media campaigns are widely and successfully used to change health decisions and behaviors for better or for worse in society.…”

“…[51][52][53][54] However, debate is now open about social and organizational value of media campaigns instituted by using innovative media, such as TV/movies or social networks: the Spanish model shows social campaigns as having just a secondary role. [52][53][54] Probably more than in any other field of medicine, cultural influences are very prominent in transplantation Indeed, mass media campaigns are widely and successfully used to change health decisions and behaviors for better or for worse in society. In the USA, media campaigns have been launched at local offices of motor vehicle state departments to promote citizens' willingness to register for organ donation and to subsequently donate organs.…”