International marketing textbooks

Abstract

IntroductionCitation and reference analyses have been widely used in the social and natural sciences to study the structure of scholarly activities (

An Analysis of the Green Consumer Domain within Sustainability Research: 1975 to 2014

“…These eight articles account for 11.7% of all green consumer works’ citation. Interestingly, the most cited green consumer behaviour research papers did not appear in what might normally be considered the top marketing journals (i.e., JM , JCR , JMR ), which differs from the results of earlier multi-disciplinary studies on leading works (e.g., Leone et al, 2012; Schlegelmilch and Oberseder, 2010; Jaffe, 1997).…”

“…One approach that has been used relates to assessing the citations of works, where it is argued that papers with higher citations are more impactful and thus influence the development of the domain (Arnold et al, 2003;Schaffer et al, 2006). Citation analysis is the most common objective approach to ranking authors, articles and journals, used in several business disciplines such as marketing (Baumgartner and Pieters, 2003;Chan et al, 2012Chan et al, , 2017Jaffe, 1997;Jobber and Simpson, 1988;Leone et al, 2012;Leong, 1989;Schlegelmilch and Oberseder, 2010;Wang et al, 2015), economics and finance (Chan et al, 2013;Chen and Huang, 2007;Frey and Rost, 2010;Mabry and Sharplin, 1985;Pinkowitz, 2002), information technology (Deng and Lin, 2012;Willcocks et al, 2008), and operations research (Davarzani et al, 2016;Petersen et al, 2011;Vokurka, 1996). It is claimed that citations are free from biases associated with perceptual evaluations of impactful works (Jobber and Simpson, 1988;Zupic and Č ater, 2015), and thus citations are an effective measure of the scientific impact among authors and journals.…”