“…The distributed questionnaire conformed to the ethical principles of the Helsinki Declaration. Each participant received a brief introduction and signed an informed consent [52]. Moreover, in the study conducted by [53], the number of respondents in previous emotional design work ranged from 9 to 159 participants, with the average being 40 participants.…”
Nowadays, digitalisation is present in all links of the product life cycle and within product design. Packaging is a critical element that affects the customer’s purchase intention. Therefore, packaging is one of the elements for which it is positive to include techniques and methods based on Industry 4.0 to obtain results from users and bring them closer to the process. The relationship between packaging and the expected quality and emotions of users is a topic that is addressed in the social axis of sustainability and involves an effort to strengthen the relationship with the user. This article studies the expected quality of nougat in terms of packaging shape and colour using ANOVA analysis. For this purpose, a survey was carried out among 122 participants in Spain and Mexico. The main conclusion is that packaging with a combination of three shapes (rectangle, square and triangle) and colours (yellow, orange and red) enhances consumers’ emotions of Admiration, Satisfaction, Pleasant Surprise, Attraction, Fascination and Joy.
“…The distributed questionnaire conformed to the ethical principles of the Helsinki Declaration. Each participant received a brief introduction and signed an informed consent [52]. Moreover, in the study conducted by [53], the number of respondents in previous emotional design work ranged from 9 to 159 participants, with the average being 40 participants.…”
Nowadays, digitalisation is present in all links of the product life cycle and within product design. Packaging is a critical element that affects the customer’s purchase intention. Therefore, packaging is one of the elements for which it is positive to include techniques and methods based on Industry 4.0 to obtain results from users and bring them closer to the process. The relationship between packaging and the expected quality and emotions of users is a topic that is addressed in the social axis of sustainability and involves an effort to strengthen the relationship with the user. This article studies the expected quality of nougat in terms of packaging shape and colour using ANOVA analysis. For this purpose, a survey was carried out among 122 participants in Spain and Mexico. The main conclusion is that packaging with a combination of three shapes (rectangle, square and triangle) and colours (yellow, orange and red) enhances consumers’ emotions of Admiration, Satisfaction, Pleasant Surprise, Attraction, Fascination and Joy.
“…Berbasis produk konvensional, kultural dan kreatif produk berusaha mengintegrasikan karakteristik budaya suatu negara, bangsa, atau wilayah. Produk semacam itu memiliki atribut budaya dan inovatif upeti, menggabungkan budaya tradisional dengan desain inovatif (Deng et al, 2022a).…”
Istilah "Industri Berkelanjutan" mengacu pada sektor ekonomi yang diharapkan dapat bertahan dan bahkan berkembang di masa mendatang. Perusahaan yang telah beroperasi selama beberapa generasi dapat dengan mudah dijumpai pada berbagai level perusahaan. Perusahaan dapat terus berkembang berkat warisan kepemimpinan pemilik awal, yang telah diwariskan dari generasi ke generasi. Penelitian ini akan mengeksplorasi variable kunci Keberlanjutan Industri Tenun Geringsing Double Ikat di Desa Pegeringsingan, Tengenan Kabupaten Karangasem. Penelitian diawali dengan melakukan Focus Group Discussion (FGD) untuk mengidentifikasi variable kunci Keberlanjutan Industri Tenun Geringsing Double Ikat di Desa Pegeringsingan. FGD melibatkan 19 orang penenun yang ditentukan dengab metode purposive. Analisis yang digunakan untuk mengidentifikasi variabel yang berpengaruh dalam keberlanjutan Industri Tenun Geringsing Double Ikat di Desa Pegeringsingan, Tengenan Kabupaten Karangasem yaitu Matrix of Cross Impact Multiplica-tions Applied to a Classification (MICMAC). Hasil analisis menunjukan bahwa faktor kunci Untuk Keberlanjutan Industri Tenun Geringsing Double Ikat di Desa Pegeringsingan, Tengenan Kabupaten Karangasem hubungan antara variabel keaslian dengan media sosial yang memiliki hubungan yang paling kuat diantara variabel lainnya. Keaslian adalah dengan kata lain kualitas produk yang dihasilkan memiliki keaslian akan budaya dari suatu daerah asalnya dan memiliki nilai budaya yang hanya terdapat di daerah tersebut. Kain tenun Geringsing memiliki nilai budaya yang sangat tinggi. Proses pembuatan yang rumit dan panjang mulai dari persiapan alat tenun, threading, dan weaving untuk mencapai produk akhir.
“…On the contrary, the Tung concept applied in design takes part of material combined with Praewa pattern identity. Meanwhile, the conceptual tradition of perceptual illustration of nature as well as unity, expressing the natural and harmonious style of design, could indeed define folk's conceptual thinking and aesthetic emotions generated by the appearance of cultural and creative products ( Deng, Zhou, & Zhang, 2022) . The design follows empathizing, definition, ideation, prototyping, and testing stages to maintain the design process systematically with the base of the pattern coordinate and material combination applied in the media with different areas based on the Praewa upper pattern uses material bamboo strains and rope strings, the middle part uses string weaving, and the lower uses a woven bamboo pattern.…”
The research on local wisdom in northeastern Thailand as a creativity source is part of the study of the bamboo weaving method's application to new concept design in the scope of cross- culture. Observing cultural community character and applying it to evaluating design between Northeastern cultural characters resulted in the development of a new weaving concept involving tung strings and bamboo strains. In approaching the bamboo weaving scope, the methods for selecting the population were purposeful and quotasampling, which aimed to emphasize the importance of creativity development, treatment of the material sector, and culture in the product function approach. Managing the community's design thinking step activity in the woven product as a source of creativity helps determine the framework based on conditions to set new goals for product development based on the philosophy of art in shape and methods used by the local community. Weaving is a social activity practiced by people in northeastern Thailand. On occasion, woven products are used as functional items, tung as decorative items, and silk weaving as an identity.
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