“…Aristotle's different means of persuasion are ethos, pathos and logos� Ethos is the appeal through the character of the author: it is about the credibility of the source of knowledge and how he or she appears to the audience� Pathos is persuasion by appealing to the audiences' emotions� Logos is appealing to the reason of the audience, i�e� persuasion through logical reasoning� These concepts remain in use still today, even if rhetorical analysis of modern genres has evolved to other concepts as well, e�g� in the rhetorical move analysis of research articles (Nwogu 1997, Swales 2004)� Persuasive discourse is "primarily focused on the decoder and attempts to elicit from him a specific action or emotion or conviction" (Kinneavy 1971: 21)� It aims at (re)production, reinforcement, and transmission of ideologies (Chaemsaithong 2011;Jucker 1997)� In the light of these ideas, it can be inferred that persuasion is always directed at an audience, and also that persuasion is a communicative purpose (Swales 1990), even though it is never the sole purpose of any text� This means persuasion always coexists with other agendas of any text, and that there are no texts that would not to some extent also be persuasive (Östman 2005)� Thus, there are no genre labels that would identify a genre of persuasive texts, even though the communicative goals of a text are exactly the key to identifying the persuasiveness of a text (Halmari -Virtanen 2005)� According to Östman (2005: 200), persuasion is inherently implicit, even if in some genres persuasion is manifested more explicitly than in others� This premise of implicitness of persuasion translates into two interim conclusions: 1) there are no linguistic features identified with persuasion alone, and 2) any categories of persuasive linguistic features are necessarily members of another category as well, i�e� linguistic features deemed persuasive would also carry other meanings or functions� The latter conclusion agrees with the idea of texts being seats of multiple agendas, persuasion among them� As ethos, pathos, and logos are usually deemed unmappable to precise linguistic forms, it creates a challenge for the linguistic study of persuasion� Recent work on metadiscourse (Hyland 1998(Hyland , 2005(Hyland , 2009 has identified linguistic items that authors/ speakers use to provide information on the relations of the participants in a communicative situation and the text itself (Quintana-Toledo 2009: 21)� The notion of metadiscourse has given the impulse to investigate whether Aristotelian rhetorical concepts and inventories of metadiscourse items could be reconciled in any useful way� Remapping metadiscourse items onto rhetorical concepts would provide a way to triangulate the data, and thus possibly provide new insights into the material and the concept of persuasion� Metadiscourse refers to the means in which the author comments the text, builds a relationship with the audience, and guides the reader through the text� According to Taavitsainen (2000: 193), metadiscourse items consist of "[…] comments about the evolving text rather than about the subject matter� […] These comments have two main functions: textual and interpersonal"� Therefore, the study of metadiscourse is the study of textual elements that either facilitate the reading process of a text by explaining and highlighting the text structure and by c...…”