Intention to adopt a healthy diet among women with and without a history of gestational diabetes: Constructs and beliefs from the theory of planned behavior

Bélanger, Mélissa; Dugas, Camille; Perron, Julie; St-Yves, A.; Rancourt-Bouchard, Maryka; Weisnagel, S. John; Robitaille, Julie

doi:10.1016/j.pmedr.2023.102328

Cited by 2 publications

(3 citation statements)

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“…The theory of planned behavior (TPB) has been widely used to examine various aspects of people, such as to predict organic food adoption behavior ( 22 ), dietary behaviors ( 23 ), also to predict sugar intake ( 24 ), the intention to adopt a healthy diet ( 25 ) and fast food consumption ( 26 ); furthermore, its application has also been transferred to other contexts such as oral health behaviors ( 27 ), improving medication adherence ( 28 ), teaching complementary medicine ( 29 ), pro-environmental behavioral intention ( 30 ) and understanding Facebook user behavior ( 31 ). In this sense, the TPB is used to understand and predict human behavior, particularly in decision-making associated with planned actions or behaviors ( 22 ).…”

Section: Introductionmentioning

confidence: 99%

“…The application of the TPB is crucial because it provides a solid and practical theoretical framework for understanding, predicting, and changing people’s behavior ( 32 ). By understanding the motivations and perceptions of decisions, professionals can develop more effective strategies to encourage desired behaviors and increase the effectiveness of interventions in different fields of action ( 25 ).…”

Section: Introductionmentioning

confidence: 99%

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Predicting willingness to consume healthy brand foods using the theory of planned behavior: the role of nutritional literacy

Chilón-Troncos,

García-Salirrosas,

Escobar-Farfán

et al. 2024

Front. Nutr.

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IntroductionThe willingness to consume healthy foods has highlighted the growing importance of health, even more so when it comes to food choice, and predicting the willingness to consume foods of a healthy brand represents an action that leads to the practice of conscious eating habits, but what is behind this willingness? To answer this question and based on previous studies such as the theory of planned behavior and nutritional literacy, this study aimed to build a predictive model through an empirical study to examine the influence of nutritional literacy (NL) on attitude (ATT), subjective norm (SN) and perceived behavioral control (PBC), as well as to determine the influence of the three variables of the theory of planned behavior (TPB) on the willingness to consume healthy brand foods (WCHBF) in the Peruvian market.MethodsThe research focused on the population that stated that they were consumers of the Unión brand (a brand whose value proposition is the sale of healthy foods), obtaining 482 consumers. The study was conducted under a quantitative, non-experimental, cross-sectional design approach.ResultsThe results support the existence of a positive and significant effect of NL on ATT, SN, and PBC, finding the exact behavior of SN and PBC in WCHBF; however, in the proposed model, it is observed that ATT has no impact on WCHBF.ConclusionApplying strategies that lead to a change in consumer behavior towards healthy brands is a matter of time and will. In this context, the findings indicate that nutritional literacy plays an essential role in the willingness to consume healthy foods, which sheds more light on the design of educational interventions and awareness campaigns that independently inform about nutritional benefits and empower consumers, allowing them to make informed and healthy choices.

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Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Predicting willingness to consume healthy brand foods using the theory of planned behavior: the role of nutritional literacy

Chilón-Troncos,

García-Salirrosas,

Escobar-Farfán

et al. 2024

Front. Nutr.

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“…The study by Bélanger et al [ 6 ] reports that constructs and beliefs from the theory of planned behaviour influence the motivation to adopt a healthy diet. Carbonneau et al [ 7 ], reporting the results from the PREDISE study which focused on the motivational orientations for the regulation of eating as defined by self-determination theory and their association with sociodemographic characteristics and overall diet quality, confirm that some people tend to have more self-determined motivation for eating, thus resulting in better diet quality.…”

Section: Introductionmentioning

confidence: 99%

The Second Edition of Motivations Associated with Food Choices and Eating Practices

Guiné

2023

Foods

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Intention to adopt a healthy diet among women with and without a history of gestational diabetes: Constructs and beliefs from the theory of planned behavior

Cited by 2 publications

References 54 publications

Predicting willingness to consume healthy brand foods using the theory of planned behavior: the role of nutritional literacy

Predicting willingness to consume healthy brand foods using the theory of planned behavior: the role of nutritional literacy

The Second Edition of Motivations Associated with Food Choices and Eating Practices

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