Integrated Product and Channel Decision in Mass Customization

Shao, Xiaofeng

doi:10.1109/tem.2012.2205694

Cited by 30 publications

(25 citation statements)

References 30 publications

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“…On the other hand, downstream customized-produced firms have to tailor and detail final products and sell them via the Internet, both upstream and downstream sides exist game relationship. Though some literatures [28] [29] have studied the competition (game) model between upstream and downstream firms along supply chain, such as Alptekinoglu & Corbett studied competition between two multi-product firms with distinct production technologies (MP and MC), and analyzed the subgame-perfect Nash equilibrium in the three-stage game, i.e., the firms simultaneously decide whether to enter the market, next, the MP and MC choice, finally, both firms simultaneously set prices [30]. Xia & Rajagopalan used the duopoly game model to determine the choice of MP and MC modes in different firms [31].…”

Section: Co-published By Atlantis Press and Taylor And Francismentioning

confidence: 99%

Modularity, Lead time and Return Policy for Supply Chain in Mass Customization System

Li¹,

Liu²,

Xiao³

2016

IJCIS

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Mass Customization (MC) is a flexible manufacturing system with features of Mass Production (MP) and Customization Production (CP). However, there is few researches about competition & cooperation between the upstream MP firm (module manufacturer) and downstream CP firm (assembler) under MC supply chain scenario. From supply chain perspective, this paper first develops the base models considering the influences of return policy, modularity level, production lead time and pricing factors. Furthermore, according to the different decision-making situations, three kinds of MC supply chain models in competitive or cooperative environment (i.e. simultaneous-move game, sequential-move game and the cooperative game) have been built, then, the optimal solution of each model have been analyzed and compared, and coordination mechanism is design to cooperate in MC supply chain via profit-sharing with Nash bargaining power. Finally, through the numerical analysis, we find the highest profit is from the cooperative setting, then followed by in simultaneous-move and sequential-move one, the reason is that the lowest product price and the largest market demand easily occurs in the cooperative game compared with the others, the upstream module manufacturer takes advantage of MP to increase the modularity level and decrease manufacturing cost for the whole supply chain, the downstream assembler task is to shorten the lead time according to customer's needs, while the wholesale price in cooperative game higher than simultaneous-move game and sequential-move game can ensure each firm's benefits, effectively prevent from the effect of double marginalization and obtain Pareto optimality.

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Section: Co-published By Atlantis Press and Taylor And Francismentioning

confidence: 99%

Modularity, Lead time and Return Policy for Supply Chain in Mass Customization System

Li¹,

Liu²,

Xiao³

2016

IJCIS

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“…Mass customization has been studied by several authors (Fogliatto, Silveira, & Borenstein, 2012, MacCarthy & Brabazon, 2003, Machado & Moraes, 2008, Pinto, Gutierrez, & Quintella, 2010, Pourabdollahian, Corti, Galbusera, & Silva, 2013Quintella & Oliveira, 2007;Shao, 2013), and it has the potential to help companies increase revenue and gain competitive advantage, improve cash flow, and reduce waste through on-demand production.…”

Section: Mass Customizationmentioning

confidence: 99%

MASS CUSTOMIZATION ENABLEMENT THROUGH LEAN DESIGN & SET-BASED CONCURRENT ENGINEERING APPLICATION

Rocha

Souza²,

Filho

2014

JOSCM

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ABSTRACT:This research, which is an expanded version of a paper presented at the XVII SIMPOISymposium of Production Management, Logistics and International Operations, purported to discuss the concepts of mass customization in the automotive industry and how the use of lean principles in product development enables a profitable Design and Production customization. The results of a case study performed at an automaker plant in southern Rio de Janeiro state, Brazil, proved the efficiency of the company practice to develop simultaneously multiple concepts for each mechanism or Project detail, with substantial increase in design reliability, reducing redesign, cost, and development time, although cultural barriers were found.

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“…Mass customization can create value to products that makes the customer willing to pay more for custom products [6]. The Mass Customization also requires the consumer involvement.…”

Section: Introductionmentioning

confidence: 99%

The Influence of Mass Customization and Maker Movement in the Textile and Apparel Industry

Duarte¹,

Sanches²,

Dedini³

2017

JTEFT

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This mini review aimed at analyzing how mass customization and the Maker movement are modifying the production and consumption of textile and clothing goods. This paper focus on the consumer role in the production and consumption. Both mass customization and Maker movement propose a new role for the consumers, in which they actively participate in the construction, modification and manufacturing of different products supported by Information and Communication Technology (ICT) tools. In this sense, one sector that benefits most from this environment is the Textile and Apparel industry. It was noticed that Internet of Things, robotics, 3D printing, microprocessors and programming language learning are decisive elements in the diffusion of the Maker movement and mass customization within this industry. Consequently, the production systems and business models are becoming more intelligent and autonomous. One example of this model is the Smart Factory, a virtual integrative environment that allows the remote controlling and monitoring of all activities through virtual copies and the intensive use of ubiquitous technologies. The mini-factories, also considered a new production paradigm, are based on ondemand production. These consumers' movements and new paradigms will follow the rapid technological changings that will spread not only to production and industrial systems, but also to teaching and learning processes, social and cultural aspects.

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Integrated Product and Channel Decision in Mass Customization

Cited by 30 publications

References 30 publications

Modularity, Lead time and Return Policy for Supply Chain in Mass Customization System

Modularity, Lead time and Return Policy for Supply Chain in Mass Customization System

MASS CUSTOMIZATION ENABLEMENT THROUGH LEAN DESIGN & SET-BASED CONCURRENT ENGINEERING APPLICATION

The Influence of Mass Customization and Maker Movement in the Textile and Apparel Industry

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