2022
DOI: 10.1108/md-09-2021-1172
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Institutional distance, internationalization speed and cross-border e-commerce platform utilization

Abstract: PurposeFrom the perspective of the institution and internationalization speed, the article discusses the internal mechanism of cross-border e-commerce selection mode, as well as the moderating role of social networks as the intangible resource, and expand the theoretical system of corporate internationalization.Design/methodology/approachBased on the empirical data of 456 multinational e-commerce companies in five first-tier cities in China from 2016 to 2019, our research explores the selection mode of cross-b… Show more

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Cited by 24 publications
(7 citation statements)
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References 87 publications
(179 reference statements)
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“…The increase in sales abroad is due to cultural and geographical proximity, better knowledge of foreign markets, and fast and effective communication, this result is confirmed by previous studies (Leonidou et al, 2007;Magnani et al, 2018;Yan et al, 2023). However, the study concludes that companies whose strategy is to maintain their share in foreign markets apply simple IS based on the internet for rapid exchange of information.…”
Section: Axis 6: Contribution Of Is To Export In Exporting Smessupporting
confidence: 76%
“…The increase in sales abroad is due to cultural and geographical proximity, better knowledge of foreign markets, and fast and effective communication, this result is confirmed by previous studies (Leonidou et al, 2007;Magnani et al, 2018;Yan et al, 2023). However, the study concludes that companies whose strategy is to maintain their share in foreign markets apply simple IS based on the internet for rapid exchange of information.…”
Section: Axis 6: Contribution Of Is To Export In Exporting Smessupporting
confidence: 76%
“…They underscore e-commerce's potential to complement foreign direct investment, particularly in enhancing market access for Chinese exports. Expanding on this viewpoint, Qi et al (2020), Klimenko and Qu (2023), and Yan et al (2023) examine how e-commerce platforms democratize export opportunities, even for smaller entities, thus amplifying foreign direct investment's impact. The insights of Zhang and Yang (2022), Mahalik et al (2023), and Cordes and Marinova (2023) served as inspiration for this research's more integrative approach.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Customers from diverse locations can make transactions seamlessly, fostering financial inclusion (Delgado-de Miguel, et. al., 2019, Jain, Malviya & Arya, 2021, Yan, et. al., 2023).…”
Section: Digital Platforms and Market Accessmentioning
confidence: 99%