“…But there are several obstacles to a successful risk communication. These include: social and psychological factors that influence how people perceive risks (Douglas, 1982, Fischhoff, 1995, Perko et al, 2014b, Renn, 2003, Siegrist et al, 2000, Sjöberg, 2003, Slovic, 2010, distrust between public and communicators (Earle and Siegrist, 2006, Loefstedt and Six, 2008, Renn, 2003, Sjoberg, 2001, Slovic, 2010, Trumbo and McComas, 2003, Viklund, 2003, uncertainties and knowledge gaps in risk assessment and news media (Chauvin et al, 2008, Chryssochoidis et al, 2009, Covello and Sandman, 2001, Poumadere, 1995.…”