Sustainable Pepper Farming (SPF) can be considered one of the ways to increase the production of pepper in Sarawak by the government. Less or low of attitude, values, and perception on SPF become the problem and slow down the process of extending the idea to the pepper farmers. Even though, this issue needs more attention, but the number of studies is still inadequate. The issue of decreasing or neglecting the pepper farm when the price fluctuates is not a new thing in this industry. Hence, the main aim of this concept paper is to critically review and identify groups in current literature on extension agents' value, attitude, and perception of the farmers towards sustainable farming, explore the role around them and come out with recommendation for future research. This study will apply a quantitative approach through the questionnaire form for purpose of data collection. A total of 400 respondents from nine branches in Sarawak (Kuching,