She is the main researcher of the project "From the architecture of listening to the social footprint: good practices in content production" (2019-2022) funded by the Spanish Government and the coordinator of the Media Markets and Media Companies Research Group. Her teaching and research focuses on media economics, media companies and media audience research. Since 2016, she has been the editor of the journal Communication and Society (JCR Q2).María Elena Gutiérrez-Rentería earned a doctorate in public communication from the Universidad de Navarra and is a Professor in the School of Communication at the Universidad Panamericana in Guadalajara, México. Her bachelor's degree is in business and finance and has a degree in anthropology and ethics. Dr.