“…Indeed, numerous studies on the demand for insurance in Australia find that couple status is a strong predictor of insurance demand even after controlling for income, children and various other confounds (see, for example, Hopkins & Kidd, ; Doiron et al ., , ; Srivastava & Zhao, ; Cheng & Vahid, ; Johar et al ., ). A related recent literature based in the USA has focused attention on the potentially large impacts of ‘frictions’ or transactions costs in health insurance markets (Handel & Kolstad, ; Handel et al ., ).…”