Influence of Brand Product Quality, Price and Promotion on the Decision to Purchase You C1000 Products
Dewi Anggraeni,
Ramadiansyah Anasan Karach
Abstract:This study's objective was to investigate the ways in which variables including PROQUALITY , marketing, and pricing affected the decisions of potential buyers to purchase YOU C1000 goods. In this study, the causality technique is employed to clarify the relationship between the variables. A survey that was done a for the research employed a survey as a research technique. During the data analysis phase of this investigation, quantitative statistical techniques were used to test the predefined hypotheses. Da… Show more
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