Industries, frameworks, and key drivers of lean startup: a systematic literature review
Alejandro Gamón-Sanz,
Joaquín Alegre,
Ricardo Chiva
Abstract:Lean Startup provides an iterative, hypothesis-driven approach to business creation and product development, promoting data-driven decision-making by involving potential users and customers during the development cycle. Despite increased academic attention, the debate on the benefits of Lean Startup is open. To contribute to the understanding of how organisations incorporate Lean Startup principles, this study conducts a systematic literature review and identifies the industries in which its application has be… Show more
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