Individual, Social, and Environmental Correlates of Energy Drink Use Among Adolescents

A massive hit that targets kids quite a bit: Where and how Australian school children see energy drinks

“…Participant data was drawn from ‘AMPED UP: An Energy Drink Study, described elsewhere 2,14 . Briefly, in 2017/18, 25 Western Australian (WA) secondary schools with either high or low Index of Community Socio‐Educational Advantage (ICSEA) status, 15 were randomly selected to participate in an online survey adapted from Hammond et al 4 Active informed consent was obtained from each school principal, participating child and their parent/guardian, with 3688 students in grades 7–12 (age 12–17 years) participating.…”

“…Participant data was drawn from 'AMPED UP: An Energy Drink Study, described elsewhere. 2,14 Briefly, in 2017/18, 25 Western Australian (WA) secondary schools with either high or low Index of Community Socio-Educational Advantage (ICSEA) status, 15 were randomly selected to participate in an online survey adapted from Hammond et al 4 Active informed consent was obtained from each school principal, participating child and their parent/guardian, with 3688 students in grades 7-12 (age 12-17 years) participating. Ethical approval to conduct this study was obtained from the University of Western Australia's Human Research Ethics Committee, The WA Department of Education, The WA Catholic Education Office and the Association for Independent Schools of WA.…”

“…11,12 Globally, few mandatory ED marketing regulations exist, meaning many children may be regularly exposed to high volumes of ED marketing, which often features child-appealing themes like action-adventure, fantasy and fun. 13 While previous studies have examined the frequency and contexts of youth ED use, 2,14 few studies have explored where children are exposed to ED marketing.…”