This PhD research project views and examines the socio-economic environment of the urban Indigenous Australian entrepreneur. The proposed research project explores Indigenous entrepreneurs. As they experience enlightenment, empowerment and emancipation through success in business, do they identify less with Indigenous culture and more with the Anglo-European values of the dominant Australian or American culture? Do successful Indigenous entrepreneurs, in effect, need to take on or adopt values of the dominant Anglo-European culture to remain successful in business? Are there impediments/inhibitors existing that restrict business growth and subsequent success to the Indigenous entrepreneur? From case study analysis and literature review, is the Indigenous entrepreneur different in comparison with the non-indigenous entrepreneur? Does entrepreneurship free the Indigenous business person from the welfare system? These are the questions that this research attempts to answer.The project involved a case study analysis of twenty five contemporary urban Indigenous Australian entrepreneurs geographically spread from Hobart, Adelaide, Melbourne, Sydney, Brisbane and Cairns and a few major regional centres. The Hawaiian study was similar with twenty five case studies from the major urban centres on the islands of Oahu, Molokai, Kauai,