Indian Travellers’ Adoption of Airbnb Platform

Tamilmani, Kuttimani; Rana, Nripendra P.; Nunkoo, Robin; Raghavan, Vishnupriya; Dwivedi, Yogesh K.

doi:10.1007/s10796-020-10060-1

Cited by 31 publications

(23 citation statements)

References 106 publications

(145 reference statements)

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“…Based on Table 4 , all values for composite reliability and rho_A are above 0.7 which indicates that all constructs adapted into this research are reliable (Loh et al, 2019 ; Tamilmani et al, 2020 ). Moreover, convergent validity was ascertained based on the values of factor loadings and average variance extracted (AVE) (Foo et al, 2018 ).…”

Section: Discussionmentioning

confidence: 79%

The Dark Side of Mobile Learning via Social Media: How Bad Can It Get?

et al. 2021

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As the COVID-19 pandemic continues to spread at an unprecedented rate, many universities around the world halted physical forms of teaching and learning to stop the spread of the virus. As a result, many university students were forced to utilize online learning through channels such as mobile social media. Due to the novelty of this situation, there are many unknowns particularly with the negative influences of mobile learning via social media on university students. Thus, this study looks to examine this subject matter from the perspective of the stimulus–organism–response theory. The uniquely developed research model included four stimuli (i.e., social overload, information overload, life invasion, and privacy invasion), two organisms (i.e., technostress and exhaustion) as well as a response in terms of reduced intention to use mobile learning via social media. The responses were collected from 384 university students via an online survey and analyzed with the Partial-Least-Square-Structural-Equation-Modelling. It was found that the antecedents for both technostress and exhaustion were able to account for more than half of their respective variances. Furthermore, technostress and exhaustion were significant facilitators of the students’ reduced intention to use mobile learning via social media. In addition to the practical insights for stakeholders in the education industry, this study also posited several theoretical implications for researchers.

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Section: Discussionmentioning

confidence: 79%

The Dark Side of Mobile Learning via Social Media: How Bad Can It Get?

et al. 2021

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“…Sthapit et al (2021) studied positive and negative customer experiences during their stay at Airbnb accommodations. Tamilmani et al (2020) investigated factors influencing Indian consumers' intentions to book lodging on the Airbnb website. It was discovered that performance expectancy played an essential role in Airbnb phenomenon consumer behavioral intention.…”

Section: Consumer Behaviormentioning

confidence: 99%

Airbnb phenomenon: a review of literature and future research directions

Negi

Tripathi

2022

JHTI

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PurposeThe paper intends to review academic research on peer to peer (P2P) accommodation sharing, notably Airbnb, for 2010–2022 and to identify the knowledge gaps for future research directions.Design/methodology/approachNumerous databases were searched using keywords. Based on the central theme of the research papers, the papers were divided into eight segments—consumer behavior, host behavior, host–guest relationship (HGR), trust in Airbnb, dominant theories in Airbnb, Airbnb regulation, Airbnb and hotels and macro impacts of Airbnb. In-depth content analysis resulted in the final 101 papers for inclusion.FindingsThe review advances comprehension of the Airbnb phenomenon by enriching the literature with new and most recent studies. Most existing Airbnb research has been conducted in Europe, USA/Canada, followed by Asian countries like China, Singapore, S. Korea and India. Future studies should include South America, Africa and other developing nations. More cross-cultural studies are required to understand consumer and host behavior in different cultural settings. Numerous proposals to fulfill the research gaps identified by the paper are discussed.Practical implicationsThe study will give better insights into the spiraling P2P accommodation economy. The study will be useful to researchers, scholars, Airbnb, the hotel industry, vacation rental players and destination marketing organizations by relating the study findings to practical competition analysis. The study provides deeper insights into the decision-making process of both guests and hosts by examining the relevant motivators and constraints. It will also assist the Airbnb platform in identifying its strength over the traditional hotel industry and other vacation rentals. The findings will also assist policymakers in better controlling the Airbnb phenomena by providing a comprehensive view of the micro and macro environment.Originality/valueThe paper includes the most recent studies from Asian countries like India, Singapore, China, Korea and Taiwan, not covered by earlier reviews. Prior studies mainly focused on European and American countries. Also, the paper tried to cover the macro impacts of Airbnb in-depth and the effects of COVID-19.

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“…The buying risk consequently rises; customers rely primarily on user recommendations in these circumstances to reduce that risk (Mahaputra, 2021). A positive WOM can influence consumers to try new technology and turn them into supporters (Tamilmani et al, 2020).…”

Section: Introductionmentioning

confidence: 99%

Investigation of Customer Experience, Customer Engagement, Corporate Reputation and Word of Mouth in Banking Sector: Evidence from Pakistan

Fida

Ziaullah

Zain

et al. 2023

JSSR

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This study aims to examine the effect of Customer Experience dimensions (Environment, Moments of Truth, Frontline Personnel, and Product Offerings) on Corporate Reputation and Word of Mouth with the mediating role of Customer Engagement. The quantitative research used convenience sampling to collect primary data. An online questionnaire is developed, and data is collected from people with bank accounts in Punjab, Pakistan. Four hundred (400) complete filled responses were gathered and analyzed with SPSS and SEM-PLS. All measurement scales are taken from previous research. The findings revealed the direct and positive impact of Customer Experience on Customer Engagement, Corporate Reputation, and Word of Mouth. The study's outcome also showed that Customer Engagement positively and significantly impacts Corporate Reputation and Word of Mouth. The study revealed a complementary partial mediation of Customer Engagement between the relationship of Customer Experience and Corporate Reputation, Customer Experience, and Word of Mouth. Managers can use these outcomes for the development of new concepts as well as tactics based on leadership.

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Indian Travellers’ Adoption of Airbnb Platform

Cited by 31 publications

References 106 publications

The Dark Side of Mobile Learning via Social Media: How Bad Can It Get?

The Dark Side of Mobile Learning via Social Media: How Bad Can It Get?

Airbnb phenomenon: a review of literature and future research directions

Investigation of Customer Experience, Customer Engagement, Corporate Reputation and Word of Mouth in Banking Sector: Evidence from Pakistan

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