1 Glycoprotein and protein synthesis in and release from pig isolated, enriched gastric mucous cells were measured by the incorporation of N-acetyl-[j4C]-D-glucosamine and [3H]-L-leucine, respectively, into cellular and released acid precipitable material. 2 Histamine and activators of the adenosine 3' :5'-cyclic monophosphate (cyclic AMP) system maximally stimulated total protein and glycoprotein synthesis in and release from the cells at concentrations of histamine (10pM), forskolin (10-100pM), 3-isobutyl-1-methylxanthine (100pM), and dibutyryl cyclic AMP (1-3mM), respectively. In the presence of 3-isobutyl-1-methylxanthine (30pM) histamine stimulation was enhanced.3 As shown by gel chromatography, stimulation by histamine (100pM), forskolin (10uM), 3-isobutyl-1-methylxanthine (100pM) and dibutyryl cyclic AMP (1 mM) resulted in a release of high molecular weight ( 2 x 106 daltons) glycoproteins from the cells. The histamine H2-receptor antagonist, ranitidine (100uM), blocked the effect of histamine. 4 We conclude that cyclic AMP-dependent processes are involved in the regulation of protein and glycoprotein synthesis in and the release of high molecular weight (mucous) glycoproteins from pig gastric non-parietal cells and that histamine may be a physiological activator of this system.