“…Very few seed companies operate in seed distribution due to lack of a liberalized seed market policy in Ethiopia (Alemu, 2011b; MoA, 2019b; Scoones & Thompson, 2011). The government has chosen a policy that promotes pluralistic seed systems aiming at implementing farmers' rights and on‐farm management of crop diversity (Alemu, 2016; Otieno et al, 2017). Ethiopian negotiators have influenced early regional and international negotiations in favor of national control over own genetic resources, promoting farmers', and community rights (Chasek, McGraw, & Prather, 1996; de Fontaubert, Ivers, Megateli, & Prather, 1997; Fry, Ivers, Megateli, & Prather, 1998; Gebre Egziabher et al, 2011).…”