“…The majority of previous research (Ademiluyi et al, 2022;Alim, 2016;Boddy, Dominelli, 2017;Özel et al, 2017;Rajbhandari, Rana, 2022;Schodt et al, 2021;Singh et al, 2020) observed that negative social interactions in social media will be considered as a possible problem to lose social media users' face. In framing face-saving behavior, users must learn or develop an instrument as a personal assistant that is politeness strategies (Andriuzzi, Michel, 2021;Eshghinejad, Moini, 2016;Maros, Rosli, 2017).…”