Implementation of the CSR principles in the Czech football environment

Kunz, Vilém

doi:10.5817/sts2020-2-4

Cited by 3 publications

(3 citation statements)

References 13 publications

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“…Prior research has evaluated CSR from a strategic and process‐based perspective, with most studies having centralised their attention on CSR attributes and organisational‐level consequences (e.g., Blumrodt, 2014; Boya, 2016; Kunz, 2020; Liu et al, 2019; Moyo et al, 2015). In this regard, the CSR implementation dimension has emphasised organisational outcomes resulting from CSR‐related practices (e.g., brand image, brand equity, patronage intentions, etc.).…”

Section: Discussionmentioning

confidence: 99%

“…A few studies have examined CSR implementation strategies through the collaborative and social partnership approach, involving T A B L E 2 Top journal publication sources. U R E 2 Geographical contexts of the dataset.community sport trusts, charitable foundations, sport governing bodies, and local authorities(Kunz, 2020;Schyvinck et al, 2022;Walters & Panton, 2014). Several studies on UK football clubs have specifically examined the social partnership approach which enables those clubs to expand their networks through their foundations and trusts and to engage a variety of actors in their CSR initiatives, including local authorities, community members, or partner business organisations(Anagnostopoulos et al, 2014;Walters & Anagnostopoulos, 2012;Walters & Chadwick, 2009;Walters & Panton, 2014) Kolyperas et al (2016).…”

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confidence: 99%

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Examining the X factor of corporate social responsibility in professional football clubs: An integrative literature review

Rith,

Spinelli

2024

Corp Soc Responsibility Env

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Corporate social responsibility (CSR) implementation has gained momentum amongst professional sport organisations, including the football industry. Amidst the increasing normative and strategic importance of CSR for professional football clubs, this integrative review aims to consolidate and examine scholarly contributions in this area. Our content analysis performed on 50 studies (published from 2008 to 2022) elaborates on five CSR‐football thematic areas, namely “Implementation and Governance”, “Drivers and Barriers”, “Impacts and Perceptions”, “Communication”, and “Measurement”. Findings indicate that the extant research on CSR in football is rather limited in various aspects. Our discussion addresses those core areas in need of attention for future research endeavours, specifically the expansion of the research scale and scope, the strengthening of theoretical foundations, the prevalent instrumental approach in CSR implementation, the minimal attention on drivers and barriers, the lack of focus on impact assessment and evaluation, and the lack of emphasis on disclosure and communication issues.

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Section: Discussionmentioning

confidence: 99%

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confidence: 99%

Examining the X factor of corporate social responsibility in professional football clubs: An integrative literature review

Rith,

Spinelli

2024

Corp Soc Responsibility Env

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“…However, from 2018 onwards, more attention is being paid to SR in sport, both from the academic sphere and from its own actors (Kunz, 2020). In this sense, several studies have underlined the relevance of professional football clubs incorporating SR as an integral part of their business processes and management systems and proactively developing their activities in this area, as it is often done in business organizations in other industries (Babiak and Kihl, 2018; Hildebrandt, 2019).…”

Section: Business Sustainability: the Progressive Complexity Of A Mul...mentioning

confidence: 99%

The financial impact of the financial fair play policy on Spanish football

Villarino

Gómez

2021

SBM

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PurposeThis study aims to explore how responsible corporate behaviour, specifically self-imposed financial regulatory control, might subsequently be reflected in the financial performance of companies subject to such regulation.Design/methodology/approachIn this study, the authors aim to explore how financial compliance in the form of the Economic Control Regulation (ECR) has impacted on the financial performance of professional football clubs in Spain. To this purpose, the authors adopted a quasi-experimental before and after study design. This type of design assesses the object of study before and after a specific event in order to determine whether this event has had any effects on the object. In this case, the event was the coming into effect of the ECR in the fiscal year of 2012, and the object hypothetically affected was the clubs’ economic performance.FindingsThe authors can confirm that in general terms and for the whole set of clubs analysed, the ECR has had a strong and positive effect on financial performance.Research limitations/implicationsIn this study, the authors wish to establish a link between the idea of “compliance” and that of “responsible corporate management practice”. It is not just a matter of compliance with the law. The fact of complying with certain laws could, in general terms, or from the point of view of common sense, be qualified as “responsible behaviour”. However, under the contemporary concept of corporate responsibility, compliance with the law is a behaviour that must be taken for granted. Responsibility, therefore, would entail going beyond such expected behaviour to one that exceeds the environment's expectation of the corporate actor.Practical implicationsWhat extent improvements in financial performance have also boosted social performance. Confirming such a positive effect endorses the argument that ethical improvements in corporate culture have a general effect on business sustainability in its different aspects: economic, social, environmental and in governance.Social implicationsThe authors may foresee that the culture of compliance will spread from the finance departments to other management areas. Its connection with ethical business practice is directly linked to the more complex concept of the “citizen company”. There are suggest interesting bases on which professional football clubs might move from a traditional profit-oriented company model towards a more contemporary one oriented towards relationships of integrity with the sport's environment. This study shows that the ECR has been a starting point for the development of Spanish professional football clubs towards this type of “citizen company”.Originality/valueIt was a single-sector study whose principal value lies in the verification of whether responsible economic management (the main consequence of applying the ECR) had any effects on company profits, financial results and other important indicators. In addition to fostering responsibility, this new management model involves a special innovation, as it is based on self-regulation (i.e. on regulations not imposed by national or supranational states), designed and implemented to ensure the sector's viability.

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Corporate social responsibility communication in the football industry: Evidence from Juventus football club

Profumo,

Rith,

Spinelli

et al. 2024

CORPORATE GOVERNANCE AND RESEARCH &Amp; DEVELOPMENT STUDIES

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This study investigates the CSR communication and reporting practice of professional football clubs to examine the range, variety, and visibility of their CSR information communicated to stakeholders. Adopting a case study strategy, this study focuses on Juventus football club (hereby Juventus). NVivo 12 is employed as a qualitative content analysis method to measure the CSR information communicated through the club's 2019/2020 sustainability report and official Facebook page within the same timeframe. The communicative approaches and information variety differ across the two communication channels. The most represented CSR topics in the sustainability report are "society and community" and "education", addressed with a backward-looking approach. Whereas the CSR-related Facebook posts have a more forward-looking approach when addressing certain topics such as "health" and the "Covid-19" pandemic and its impacts on the club. Nevertheless, Facebook users seem to be less engaged by the CSR-related Facebook posts, compared to those dedicated to football-related topics, as confirmed by the limited numbers of "likes" or "reactions" across certain posts with CSR-related messages.

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Implementation of the CSR principles in the Czech football environment

Cited by 3 publications

References 13 publications

Examining the X factor of corporate social responsibility in professional football clubs: An integrative literature review

Examining the X factor of corporate social responsibility in professional football clubs: An integrative literature review

The financial impact of the financial fair play policy on Spanish football

Corporate social responsibility communication in the football industry: Evidence from Juventus football club

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