“…Continuous effort to improve quality of care is an essential feature of the initiation and ongoing development of palliative and endof-life (P/EOL) care programs (Morita et al, 2004;Stewart, Teno, Patrick, & Lynn, 1999). Quality improvement initiatives in P/EOL care have been reported, particularly in the area of pain management (Comley & DeMeyer, 2001;Duggleby & Alden, 1998) and system redesign (Thomas & Quinn, 2002). Yet little consideration has been given to how quality improvement could be viewed not only as a mechanism to improve health system processes and practices within organizations (Beyea & Nicoll, 1998;Casarett, Karlawish, & Sugarman, 2000) but also as a strategy to introduce research concepts and the value of research to clinical staff and health administrators.…”