2011
DOI: 10.1007/s10479-011-1038-5
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Impacts of earmarked private donations for disaster fundraising

Abstract: Faced with large humanitarian emergencies like the earthquakes in Haiti and Japan, aid agencies have to decide how to collect money for their relief work. They can either decide to establish a special fund for the emergency and allow for earmarked donations or they can only allow for unearmarked donations. In this paper, we analyze impacts of this decision on donors, aid agencies, and policy makers. To this end, we compare two prevalent fundraising modes using optimization models: fundraising with the option o… Show more

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Cited by 70 publications
(56 citation statements)
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“…Recent studies suggest that donor behaviour may depend not only on measurable parameters − such as an aid agency's use of donated funds, fund-raising cost factors, and donors' unit utility of donations (Toyasaki and Wakolbinger, 2011) − but also on subjective factors that influence the decision to donate, such as how people perceive a certain disaster (Zagefka et al, 2011), and the role of the media, social networks, etc. (Brito Junior et al, 2013).…”
Section: Introductionmentioning
confidence: 99%
“…Recent studies suggest that donor behaviour may depend not only on measurable parameters − such as an aid agency's use of donated funds, fund-raising cost factors, and donors' unit utility of donations (Toyasaki and Wakolbinger, 2011) − but also on subjective factors that influence the decision to donate, such as how people perceive a certain disaster (Zagefka et al, 2011), and the role of the media, social networks, etc. (Brito Junior et al, 2013).…”
Section: Introductionmentioning
confidence: 99%
“…This is not always easy, as many donors prefer earmarking (Toyasaki and Wakolbinger, 2014); however, earmarked donations can go towards rentals of centrally owned assets instead of specific asset purchases. In addition, as described in Section 2.2, IHOs with resource fluidity exhibit the trust and willingness to lend assets, which increases an IHO's ability to quickly and flexibly reallocate assets to support mega disasters.…”
Section: Dependent Row Flow and Temporary Hub Impactmentioning
confidence: 99%
“…Finally, to achieve resource fluidity, an IHO should limit the earmarked donor purchase of assets which require many approval levels and increased bureaucracy to transfer. This is not always easy, as many donors prefer earmarking (Toyasaki and Wakolbinger, 2014); however, earmarked donations can go towards rentals of centrally owned assets instead of specific asset purchases. Finally, an IHO needs to provide the training and flexible processes for leadership, employees, and volunteers to understand how asset transfers are easily facilitated.…”
Section: Dependent Row Flow and Temporary Hub Impactmentioning
confidence: 99%
“…Aflaki and Pedraza‐Martinez () point out that while nonearmarked (unconstrained) funds are most effective in humanitarian operations, they are harder to raise and imply a larger administrative cost per dollar. Toyasaki and Wakolbinger () also discuss earmarking of funds by donors. Taylor and Xiao ()) explain how donor funding can improve the distribution of supplies in healthcare emergencies.…”
Section: The Research Nichementioning
confidence: 99%