2011
DOI: 10.1186/1471-2458-11-379
|View full text |Cite
|
Sign up to set email alerts
|

Impact of today's media on university student's body image in Pakistan: a conservative, developing country's perspective

Abstract: BackgroundLiving in a world greatly controlled by mass media makes it impossible to escape its pervading influence. As media in Pakistan has been free in the true sense of the word for only a few years, its impact on individuals is yet to be assessed. Our study aims to be the first to look at the effect media has on the body image of university students in a conservative, developing country like Pakistan. Also, we introduced the novel concept of body image dissatisfaction as being both negative and positive.Me… Show more

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
2
1

Citation Types

1
43
0
1

Year Published

2013
2013
2024
2024

Publication Types

Select...
7
2
1

Relationship

0
10

Authors

Journals

citations
Cited by 44 publications
(45 citation statements)
references
References 45 publications
1
43
0
1
Order By: Relevance
“…BID is likely to increase in developing countries (18) in parallel with urbanization and exposure to mass media that promote stereotypical ideas of body shape (19)(20)(21)(22) . Because body image perception is potentially modifiable (23) , it is crucial to determine whether it can lead to the development of adiposity in children over time.…”
mentioning
confidence: 99%
“…BID is likely to increase in developing countries (18) in parallel with urbanization and exposure to mass media that promote stereotypical ideas of body shape (19)(20)(21)(22) . Because body image perception is potentially modifiable (23) , it is crucial to determine whether it can lead to the development of adiposity in children over time.…”
mentioning
confidence: 99%
“…This is supported by the results of research Khan, Khalid, Khan, and Jabeen (2011) which shows that society and mass media bring great influence in encouraging individuals to care so much about the appearance and body image. Movies or advertisement that appear in the mass media often displays models with ideal body criteria, which has a slim and tall body shape.…”
mentioning
confidence: 72%
“…7 This was further supported by Khan et al in a study on body image among adolescents in Pakistan observed that 54.4% participants had negative body image perception. 8 Majority (97%) of the dissatisfied participants were from Urban area and 44.4% participants who were satisfied were from rural area and this difference was statistically significant (p<0.001). In a study conducted by Dixit et al among 151 girls in Uttar Pradesh, it was observed that 70.2% girls who were dissatisfied with their body image belonged to urban area.…”
Section: Discussionmentioning
confidence: 94%