Impact of the external environment on the development of enterprises in the investment and construction complex in the housing market

Abstract

The article discusses the main aspects of the influence of the external environment on the development of enterprises in the investment and construction complex. Currently, enterprises are forced to increase their efficiency, taking into account the development of investment processes aimed at eliminating imbalances in the real estate market. Three groups of features are presented that determine the nature of the activities of ISC enterprises: territorial, sectoral and socio-economic. Taking into account all these features will make it possible to establish the degree of compliance of the internal environment of enterprises with the external conditions of their activities and to link the interests of all participants in the housing market in a rational combination of them with each other. These features determine the nature of the emergence of various groups of factors of the external and internal environment. The solution of this problem should be carried out through the development of new theoretical and methodological approaches to solving the problem.