Impact of Ornamental Native Plants in the Argentinean Floriculture Sector: A Field Trial Survey on Calibrachoa Selected Clones.

Villanova, Irma Roig; Soto, S.; Pannunzio, M. J.; Coviella, María Andrea; Hagiwara, Juan Carlos; Bologna, Paula; Facciuto, G.; Imhof, Lelia; Borja, M.

doi:10.17660/actahortic.2009.813.36

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“…Successful breeding of potential ornamental hybrids; it also includes commercial production and marketing (Kleynhans and Hancke, 2002), thus, the aim of breeders is to produce improved plants (Rees, 1992) and obtain better materials for the producers and the consumers (Barbosa Silva Botelho et al, 2015). For that, the measurement and analysis of public preferences (PP) of native floricultural cultivars (Villanova et al, 2007), may express an agreement of potential consumers to accept native plants (Nils Peterson et al, 2012).…”

Section: Introductionmentioning

confidence: 99%

Field trial survey and breeder perceptions to select between ornamentalGlandulariahybrids

Imhof

Suárez

Cáceres

et al. 2018

Plant Genet. Resour.

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The aims of the paper are to characterize the ornamental bedding behaviour of selected Glandularia materials, to evaluate breeder and public preferences (PP) of new potential ornamental plants to be introduced in the market and to obtain a ranking with the best-selected materials. After hybrids characterizations through different traits of ornamental interest, a survey was conducted to identify the breeder and PP separately but also with an integrated index. The indices were applied to systematize bedding data considering breeder and public aesthetic preferences using persistent (12-months plants) and new (3-months plants) materials. Similarities were found in the breeder and PP for new materials. The perception of a similar aesthetic value by the breeder and the public was reflected in the scores assigned to Glandularia hybrids materials. For persistent materials, breeder and public perceptions presented some differences that are interesting to be considered at the moment to introduce new ornamental plants into the market.

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