“…A total of 60% of the mediators examined are grouped under personal and emotional factors. Personal factors include moral philosophy (Zou & Chan, 2019), materialism (Gentina, Shrum, et al, 2018), ethnocentricity (Arli et al, 2020), social goodwill (Pinto et al, 2020), Machiavellianism (Chowdhury, 2020), monetary attitude (Gentina et al, 2020), and attitude toward the environment (Adrita & Mohiuddin, 2020). Emotions like anticipated guilt, empathy, and happiness mediate the relationship between antecedents and outcome variables (Hwang & Kim 2018; Peloza et al, 2013).…”