Impact of green practices on consumers’ sustainable purchase intentions: Humans’ management adopting green strategies in Pakistan

Akbar, Kashifa; Jin, Ya‐Qiu; Waheed, Abdul; Afzal, Farkhanda; Mahsud, Minhas

doi:10.3233/hsm-190856

Cited by 4 publications

(1 citation statement)

References 46 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Using SPSS, the items for both IV and DV were coded from 1 to 7 digits. In the past, several experts have been used Smart-PLS and SEM methods to calculate the results [21,[42][43][44]. However, the impact of moderators such as gender and education were examined.…”

Section: Data Analysis Tools and Techniquesmentioning

confidence: 99%

Role of CSR in achieving customers’ satisfaction and retention during COVID-19 and post-pandemic period: Empirical evidence from emerging nations

Waheed

Shehzad

Arif

et al. 2022

HSM

Self Cite

View full text Add to dashboard Cite

BACKGROUND: COVID-19 is an ongoing virus disease also recognized as a coronavirus pandemic that propelled the world to rethink organizational strategies during this unprecedented challenge. Although research on CSR has broadly been done over the past decades; nonetheless, how CSR can contribute a leading role in engaging the stakeholders such as customers during this pandemic period and post-pandemic is an important research gap that ought to be uncovered. OBJECTIVES: This study explores the impact of CSR on external stakeholders like customers and how organizations can dramatically sustain the relationships during the COVID-19 period. First, this study investigates the relationships between CSR and customer satisfaction (CS). Second, this study explores the relationships between CSR and customer retention (CR). Finally, the moderating impact of gender and education were examined among the proposed relationships. METHODS: Using the survey of 500 respondents, this study prospected the linkages among CSR, CS, and CR from China using a convenience sampling approach. The questionnaires were disseminated to 700 Chinese online shoppers between Jan 2020 and March 2020 and explored using SEM model. RESULTS: It found that customers are more attached and satisfied with those organizations that are socially responsible and value their stakeholders, especially during uncertain situations like COVID-19 since presently revealed a positive relationship between CSR and CS. Second, it is found that there is a positive influence of CSR on CR as well. Finally, the study affirmed the positive nexus of gender and education as the moderators among CSR, CR, and CS. CONCLUSION: CSR is always on the front line blending social and environmental goals into business operations, especially during uncertain times and challenges. Undeniably, the COVID-19 pandemic is not only a global health emergency but is also leading to a major global challenge that drives organizations to revisit policies to sustain the relationships with their stakeholders. This study concluded the positive nexus of CSR and affirmed the positive role in sustaining relationships with customers during distinct uncertainties like COVID-19.

show abstract

Section: Data Analysis Tools and Techniquesmentioning

confidence: 99%

Role of CSR in achieving customers’ satisfaction and retention during COVID-19 and post-pandemic period: Empirical evidence from emerging nations

Waheed

Shehzad

Arif

et al. 2022

HSM

Self Cite

View full text Add to dashboard Cite

show abstract

Multidirectional analysis for sustainable development: An examination of sustainable policies, corporate social responsibility, and organizational performance

Jiang,

Chen

2024

Sustainable Development

View full text Add to dashboard Cite

It is crucial to bring efficiency in all business operations to improve a firm's performance such as supply chains since specialists have performed several studies to uncover the predictors that may support improving a firm's performance. How to achieve a level of sustainability is another challenge and an evolving debate for the researchers which requires sustainable policies to win over the competitors in the current era. This study attempts to investigate the connection of three sustainable aspects, that is, economic, social, and ecological strategies on organizational supply chain performance with the moderation of corporate social responsibility from stakeholder theory. The study conducted an empirical examination based on a six hundred and twenty‐eight sample size using a method of structure equation modeling. It is found that corporates may optimize a firm's performance by incorporating sustainable policies. Similarly, corporate social responsibility has a positive moderating influence between sustainable policies and supply chain performance. This study equips with insights into the sustainable advancement of the corporates which could be obtained through sustainable policies and corporate social responsibility to become sustainable organizations. In addition, this study endows with several fascinating suggestions for strategic management to achieve a win‐win level by focusing on the notion of sustainable policies and corporate social responsibility.

show abstract

Role of fashion-consciousness, health-awareness and environmental concerns on millennials’ usage of smartwatches

Gadge,

Kasera,

Yeravdekar

et al. 2024

IJPHM

View full text Add to dashboard Cite

Purpose This paper aims to understand the underlying motivations and factors that drive millennials to embrace smartwatches as fashionable accessories, health monitoring tools and eco-friendly alternatives. Design/methodology/approach In June–July 2022, a cross-sectional study was conducted, gathering 285 complete responses through an online survey using convenience sampling. These responses were then analyzed to obtain valuable insights using structural equation modeling. Findings This study’s findings confirm the mediation effect of fashion innovativeness on the relationship between subjective norms and attitudes toward smartwatch usage (b = 0.034, lower limit confidence interval (LLCI) = 0.007, upper limit confidence interval (ULCI) = 0.086, p = 0.015). In addition, it highlights the mediating role of healthology in the association between subjective norms and attitudes toward using smartwatches (b = 0.062, LLCI = 0.006, ULCI = 0.151, p = 0.029). Research limitations/implications This research has limitations in terms of sample representativeness, self-reported data, cultural and regional factors and technological advancement. Practical implications Understanding millennials’ motivations behind smartwatch usage has implications for marketers, designers and manufacturers in targeting this generation effectively. By highlighting smartwatches’ fashion-forward and health-conscious aspects, companies can appeal to millennials’ preferences and develop innovative features that align with their values. Social implications This study provides validation for the increased level of environmental concerns among millennials, emphasizing its substantial influence on their purchasing decisions when it comes to smartwatches. Furthermore, it highlights that health-consciousness holds greater significance than fashion-forwardness as a determining factor for consumers of smartwatches. Originality/value This pioneering study explores the adoption intentions of smartwatch usage, examining it from the unique perspectives of health theology and environmental concerns. By delving into these novel dimensions, the research fills a significant gap in the existing literature. It contributes to a deeper understanding of the factors influencing millennials’ decision-making processes when embracing smartwatches.

show abstract

Impact of green practices on consumers’ sustainable purchase intentions: Humans’ management adopting green strategies in Pakistan

Cited by 4 publications

References 46 publications

Role of CSR in achieving customers’ satisfaction and retention during COVID-19 and post-pandemic period: Empirical evidence from emerging nations

Role of CSR in achieving customers’ satisfaction and retention during COVID-19 and post-pandemic period: Empirical evidence from emerging nations

Multidirectional analysis for sustainable development: An examination of sustainable policies, corporate social responsibility, and organizational performance

Role of fashion-consciousness, health-awareness and environmental concerns on millennials’ usage of smartwatches

Contact Info

Product

Resources

About