2009
DOI: 10.1136/tc.2008.028043
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Impact of graphic and text warnings on cigarette packs: findings from four countries over five years

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Cited by 301 publications
(304 citation statements)
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“…Along with the effort to avoid the PHWs (avoidance), previous attempt to quit smoking, level of worrying about health consequences and always read the PHWs were also associated with intention to quit. The association between those factors and intention to quit has also been observed in other studies (Hammond et al, 2003;Borland R et al, 2009a;Borland R et al, 2009b;Feng et al, 2010;Panda et al, 2014). A smoker who attempted to quit in the past but failed may obtain new motivation from the PHWs and want to try again.…”
Section: Discussionsupporting
confidence: 54%
See 1 more Smart Citation
“…Along with the effort to avoid the PHWs (avoidance), previous attempt to quit smoking, level of worrying about health consequences and always read the PHWs were also associated with intention to quit. The association between those factors and intention to quit has also been observed in other studies (Hammond et al, 2003;Borland R et al, 2009a;Borland R et al, 2009b;Feng et al, 2010;Panda et al, 2014). A smoker who attempted to quit in the past but failed may obtain new motivation from the PHWs and want to try again.…”
Section: Discussionsupporting
confidence: 54%
“…Results from studies in both high, middle and low income countries indicated that pictorial health warnings (PHWs) have significantly higher effectiveness compared to text-only warnings (Nguyen Ngoc Bich and Do Minh Son, 2006;O'Hegarty et al, 2007;Borland R et al, 2009a;Vardavas et al, 2009;Fathelrahman et al, 2010;EltonMarshall et al, 2015;Sychareun et al, 2015). This is the reason why, in FCTC, WHO also recommends the Member Parties to use large pictorial health warnings instead of text-based warnings (World Health Organization, 2005).…”
Section: Introductionmentioning
confidence: 99%
“…Evidence from Canada suggests smokers' responses to pictorial health warnings declined slightly between 2002 to 2006. 2 Discussions with smokers also suggest that, while these warnings have a strong initial impact, smokers may become accustomed to them. 24 These findings suggest new messages should be regularly introduced to maintain warning salience and incorporate new research evidence.…”
Section: Tobacco Warnings In New Zealandmentioning
confidence: 99%
“…[2][3][4] In our own region, findings from Australia 2,5,6 and New Zealand 7,8 indicate that pictorial health warnings have improved knowledge of smoking harms and cessation-related behaviours. These health warnings are a highly cost-effective intervention for governments, since the tobacco industry pays production costs and tax payers fund only policy development work and associated costs.…”
Section: Introductionmentioning
confidence: 99%
“…Someone who reads text warnings about the dangers of smoking, for example, may be less inhibited about it than someone who is repeatedly exposed to graphic images of smoking's ill effects (Borland et al 2009). Similarly, reasoning about the comparative safety of flying and driving will often do little to help a person who is truly afraid of flying but not driving.…”
Section: Dangerousness Judgments and Motivationmentioning
confidence: 99%