Immediacy Gratification in Online News Consumption and its Relations to Surveillance, Orientation and Elaboration of News

Abstract

Increasing numbers of people read newspapers online. This study uses argument about reform proposed in the theory of remediation to explain the shift from traditional print to online news sources. The argument pivots around the idea that the new media improves upon the inadequacies of older media. The improvement is manifested in the striving for "immediacy" which remediation theory considers the "goal" of media. Blending the theory of remediation and the uses and gratifications approach, this study proposes the concept of "immediacy gratifications" -a process gratification obtained in news media use. The current study uses experimental research method to test the concept of immediacy gratifications in online news consumption. The study finds that online medium has no effect on immediacy gratification and that surveillance gratification seeking and orientation in the information space do have significant effects.

Precautionary Behavior Toward Dengue Virus Through Public Service Advertisement: Mediation of the Individual’s Attention, Information Surveillance, and Elaboration

“…Information surveillance is considered as the most significant factor to determine the actual media usage of individuals. Research has verified several motives to explain the pattern of media usage among individuals (Omar, 2014). One of the utmost shared motives is information surveillance (e.g., Jensen, 2011).…”

Hoax and New Media: Content Analysis of News About Hoax in www.viva.co.id

“…However, since the user of the Internet has risen nowadays, online news has become the mainstream news medium nowadays, even some issues need to be considered, like reliability and credibility. It appears that since there is no gatekeeper in online media, the source of this media still be questioned in the reliability and credibility (Nguyen in Omar, 2014;Wilson et al, 2011). On the other side, online news became prominent nowadays in term of the democracy practice in a country, such as Indonesia (Hill & Sen, 2007;Hill, 2003), Singapore (Rodan, 2011), and Malaysia (Willnat et al, 2013;Rajaratnam, 2009).…”

Unlocking young people’s engagement with online news: affective or cognitive?

“…Studies of youth media usage have found that they use the Internet for many activities, including social networking, playing games, watching films and videos, searching for information, exchanging instant messages, listening to music and catching up on the news (Vahlberg, 2010;Lee and Ma, 2012). Similarly, in Malaysia, youth are the greatest consumers of new media as they use them for communication, information seeking and entertainment (Omar, 2014;Shin and Ismail, 2014). As they divide their time among many things simultaneously on multiple online platforms, scholars are concerned about the limited time they have for news consumption (Lee and Leung, 2008;De Waal and Schoenbach, 2010).…”