2005
DOI: 10.1167/5.8.787
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If it's a banana, it must be yellow: The role of memory colors in color constancy

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Cited by 26 publications
(14 citation statements)
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“…Although, Granzier and Gegenfurtner [14] reported a small improvement, neither Ling [15], nor Kanematsu and Brainard [16] identified such effect. Ling [17], as well as others [18][19][20] did however report an influence of the memory color on the perceived color of the familiar object itself, consistent with Hering's statement that "All objects that are already known to us from experience, or that we regard as familiar by their color, we see through the spectacles of memory color." [1].…”
Section: Introductionsupporting
confidence: 72%
“…Although, Granzier and Gegenfurtner [14] reported a small improvement, neither Ling [15], nor Kanematsu and Brainard [16] identified such effect. Ling [17], as well as others [18][19][20] did however report an influence of the memory color on the perceived color of the familiar object itself, consistent with Hering's statement that "All objects that are already known to us from experience, or that we regard as familiar by their color, we see through the spectacles of memory color." [1].…”
Section: Introductionsupporting
confidence: 72%
“…Ball and Sekuler, 1980; Bartleson, 1960; Bruner et al, 1951; Farah, 1985; Hansen et al, 2006; Hurlbert and Ling, 2005; Ishai and Sagi, 1995, 1997a, b; Mast et al, 2001; Siple and Springer, 1983), which dates at least to Ewald Hering's (1878) concept of “memory colors” – e.g. perceived color should be biased toward yellow if the color originates from a banana.…”
Section: Visual Associative Recallmentioning
confidence: 99%
“…Several subsequent studies investigating the influence of memory on the perception of object colors validated Hering's claim by showing that the expectation of the color of an object being impressed on the observer's long-term memory undeniably affects its perceived color. [2][3][4][5][6][7][8][9][10][11][12][13][14][15] Independent experiments performed by Duncker, 2 Bruner et al, 7 and Harper 8 for example revealed that the memory color, which is associated with a certain familiar object, has a significantly measurable impact on the observers' color matching results when the object is presented in such a way that its actual color is not the color characteristically identified with it, that is, a yellow banana illuminated by a red light source leads to a more yellowish color matching result than its actual color of presentation would suggest.…”
Section: Introductionmentioning
confidence: 99%