Identifying the Development Trends of Tourism Marketing Based on Media Technology in Karbala tourism Offices
Ahmed Naji Hussein,
Abolhasan Hosseini,
Meysam Shirkhodai
et al.
Abstract:Objectives: The main objective of this study is to determine the modern trends of media and their impact on tourism marketing in the city of Karbala, specifically focusing on the role of tourism offices and companies. The study aims to assess the extent to which these media trends influence the operations and performance of tourism offices and companies, identifying both present and absent aspects.
Methods: The study conducted interviews with 15 tourist offices, including managers, experts, and employees, … Show more
Set email alert for when this publication receives citations?
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.