Identifying Frequent Seafood Purchasers in the Northeastern U.S.

Abstract

Factors affecting the frequency of purchase of fish and other seafood for at-home and restaurant consumption by Northeastern consumers were investigated. Cluster analysis identified six groups of consumers with similar perceptions of the attributes of fish. Demographic and cluster membership variables were employed in logistic regressions to identify the characteristics of frequent at-home use and restaurant purchasers. At-home purchase was more likely to be frequent among respondents with white collar occupations, older ages, urban/suburban and New England residence, recreational fishing participation, and membership in one of five attitudinal clusters. Restaurant purchase was more likely to be frequent among whites and among those with higher incomes, white collar occupations, recreational fishing involvement and among members of two clusters with favorable attitudes toward fish; it was less likely to be frequent in households with children age 10 and under present.

Consumer Preferences for Live Seafood in the Northeastern Region of USA: Results from Asian Ethnic Fish Market Survey

“…Those consumers who considered price as very important were less likely to buy live fish. Price has been shown previously to be the most important factor in determining consumer preferences (Dey et al, 2005;Hanson et al, 1995;Herrmann et al, 1994). Consumers who prefer high fat content in fish due to the health benefits of omega-3 fatty acids were less likely to buy live fish in this study and tended to purchase salmon.…”

“…determine the role of demographic and attitudinal factors in differentiating levels of seafood usage in the Northeastern region of the United States. (Herrmann et al, 1994); iii. study consumer preferences for fresh finfish and shellfish products purchased for home preparation and consumption in the Northeastern and Mid-Atlantic households (Gempesaw et al, 1995); and iv.…”

Consumer Purchase Behavior of Seafood Products in Oman

“…Previous studies of seafood demand and marketing have focused heavily on consumer attitudinal factors and their impacts on choices between species, form, and quality (Hanson et al, 1995;Houston et al, 1996;Gempesaw et al, 1995;Herrmann et al, 1994). Most studies include traditional determinants of demand, namely consumers' tastes, habits, income, and preferences.…”

Commercialization as a Strategy for Reconstruction in Agriculture / Kommersialisasie as 'N Strategie Vir Rekonstruksie in Die Landbou

“…Marginal coefficients are not presented since they are misleading when there are many binary variables ( H m a n n , Rauniyar, Hanson and Wang, 1994). For more discussion on the estimates refer to Roncek (1991) and DeMaris (1993).…”