Identifying best practices, opportunities and barriers in meeting planning for Generation Y

Sox, Carole B.; Kline, Sheryl F.; Crews, Tena B.

doi:10.1016/j.ijhm.2013.09.009

Cited by 36 publications

(28 citation statements)

References 17 publications

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“…However, Pearlman and Gates (2010) found that businesses are apprehensive and still see VR/AR in the MICE sector as a fad rather than the future. In a later study on meeting planning for generation Y audiences, Sox, Kline, and Crews (2014) found perceived effectiveness to be a major barrier to virtual meeting adoption. It should be noted, considering the rapid rate of technological expansion, that these findings may not be currently relevant; signalling potential avenues for researchers to revisit, in light of VR/AR's growing prevalence.…”

Section: Vr and Ar Research In Fandb And Micementioning

confidence: 97%

New realities: a systematic literature review on virtual reality and augmented reality in tourism research

Yung

Khoo‐Lattimore

2017

Current Issues in Tourism

633

329

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Despite the growing interest and discussions on Virtual Reality (VR) and Augmented Reality (AR) in tourism, we do not yet know systematically, the knowledge that has been built from academic papers on VR and AR in tourism; if and how VR and AR research intersect, the methodologies used to research VR and AR in tourism, and the emerging contexts in which VR and AR have surfaced in tourism research. By conducting a systematic literature review on VR/AR research in tourism, this work seeks to answer five main research questions: (1) Which tourism sectors and contexts have VR and AR research emerged in?; (2) Which forms of VR and AR have garnered the most attention in tourism research?; (3 & 4) What methodologies/theories are being utilised to research VR and AR in tourism?; and (5) What are the research gaps in VR and AR tourism research? From a synthesis of 46 manuscripts, marketing and tourism education emerged as the most common contexts. However, issues with heterogeneity appeared in terminology usage alongside a lack of theory-based research in VR and AR. Also, gaps were identified where challenges identified revolved around awareness of the technology, usability, and time commitment.

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Section: Vr and Ar Research In Fandb And Micementioning

confidence: 97%

New realities: a systematic literature review on virtual reality and augmented reality in tourism research

Yung

Khoo‐Lattimore

2017

Current Issues in Tourism

633

329

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“…These specifics can lead to a need of collecting information about generations in general. Generation Y possess a great purchase power and therefore it has become a crucial segment for marketers (Sox, Kline and Crews, 2014). Members of this generation are able to spend their money quickly (Parment, 2013;Pentecost & Andrews, 2010;Mandhlazi et al, 2013).…”

Section: Introductionmentioning

confidence: 99%

Generation Y Attitudes towards Shopping: A Comparison of the Czech Republic and Slovakia

Krbová¹

2016

JOC

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This paper presents the results of a study focused on Generation Y (born between 1980 and 2000) behavior in two neighboring European countries, the Czech Republic and Slovakia. This article identifies and describes basic characteristics of this generation's general behavior as well as defines specifics of their shopping behavior by examining their attitudes towards retailers, brands, sales and discount offers. The sample consisted of 380 respondents: 162 from Slovakia and 218 from the Czech Republic. Results of the analysis indicate that shopping is perceived as an entertaining and pleasurable leisure activity. A particular product is chosen before the shopping place. Approximately two-thirds of the respondents search for information online, but quite a large percentage prefer both offline searching and purchasing. Brands are considered to be the symbols and guarantors of quality, but also uselessly expensive. Finally, a positive attitude towards sales and discount offers was observed.

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“…This specific thing led to the need to gather information about generations in general. Generation Y has huge purchasing power and therefore has become an important segment for marketers [35]. This generation is able to spend their money quickly [11,36,37].…”

Section: Generation Ymentioning

confidence: 99%

The Impact of Generation X, Y, Z and Lifestyle in Selecting Preference Retail Mediated by Brand Image Variable

Setiasih¹,

Soemartono²

2017

IJUNESST

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Identifying best practices, opportunities and barriers in meeting planning for Generation Y

Cited by 36 publications

References 17 publications

New realities: a systematic literature review on virtual reality and augmented reality in tourism research

New realities: a systematic literature review on virtual reality and augmented reality in tourism research

Generation Y Attitudes towards Shopping: A Comparison of the Czech Republic and Slovakia

The Impact of Generation X, Y, Z and Lifestyle in Selecting Preference Retail Mediated by Brand Image Variable

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