Share, Comment, and Like on Facebook and Message Strategies of Non-Governmental organizations

Abstract

The scope of this study is to examine the relationship between message strategies and stakeholders’ responses on Facebook. Data on 20 non-governmental organizations’ Facebook pages was collected by simple random sampling to examine their communication practices on social media. It was found that those organizations were more likely to adopt Public Information (PI) model to transmit information to their stakeholders. Organizational messages based on Two-way symmetry model (TWS) can generate the greatest number of Likes which is significantly larger than Press Agentry (PA), Public Information (PI), and Two-way asymmetry (TWA) models. The multi-way (MW) model was proposed in order to extend Grung & Hunt’s framework in the digital era.

Power dynamics and resource dependence: NGO‐government collaboration in Yogyakarta, Indonesia

“…The requirements for selection were that they had a strong collaboration with the Yogyakarta Provincial Government for more than 3 years; NGOs that are registered with the National Unity, Politics, and Community Protection Agency in Yogyakarta; level of operation (local, regional, and national); and the programs carried out by these NGOs that have contributed to increased community participation and improved services in the fields of education, health, human rights, and the economy. Based on previous studies (Ahmed et al., 2019; Barr et al., 2004; Dellmuth & Tallberg, 2017; Gisaor, 2021; Ii & Edet, 2012; Wut et al., 2022), we chose five NGOs: the Indonesian Family Planning Association (PKBI), which is concerned with the safety of mothers and children; the Election Aware Independent Committee (KISP), which raises awareness and concern among the younger generation and society about elections; SAPDA (Sentra Advocacy of Women with Disabilities and Children) in carrying out its program to realize justice, freedom, welfare, and equality to fulfill and protect the rights of women, persons with disabilities, and children in an inclusive society based on equal human rights; Satunama, an NGO engaged in community empowerment through mentoring, advocacy, and training; and The Griya Sapu Lidi Garbage Bank in waste management. Face‐to‐face interviews with individuals chosen from each NGO were used to collect data from January 4 to January 10, 2023.…”

“…Based on previous studies (Ahmed et al, 2019;Barr et al, 2004;Dellmuth & Tallberg, 2017;Gisaor, 2021;Ii & Edet, 2012;Wut et al, 2022) Participants included the head of the department, founder, executive director, and coordinator, who were interviewed using a checklist and a guide. Our approach was mindful of the ethical considerations throughout the study.…”

Presencia y engagement en instagram de las ONG de personas mayores en España

“…Si bien existe investigación relacionada con el uso de Facebook y Twitter por las ONG (Arroyo-Almaraz y Mendoza, 2018;Li et al, 2021;Wut et al, 2022) apenas hay literatura que investigue su uso de Instagram (Carrasco-Polaino et al, 2018) y ninguna, hasta donde sabemos, en relación con ONG especializadas en personas mayores.…”