“…This is where political PR extends beyond the observable political roles in, for example, election campaigns and news management to transcend to the critical and socio-cultural approaches. In the British government approach to multiculturalism and terrorism, the reality is denied and, therefore, all strategies have failed to accomplish their purposes in supporting social integration and countering extremism (Appleby, 2010; Asthana and Walker, 2016; Braidotti, 2016; Gregory, 2019; Gündüz, 2010; Halliday and Dodd, 2015; Hill, 2017; Inglehart and Norris, 2016; Kaufmann and Harris, 2014; Kaya, 2018; Kymlicka, 2012; Martinelli, 2011; Muir, 2017; Mythen and Walklate, 2006; Poynting, 2013; Ragazzi, 2016; Savage, 2019; Silverman and Thomas, 2012; Turner, 2006). Britain is on a social and cultural journey to resolve the long-standing issues of extremism and pluralism, bridge communication gaps and integrate communities.…”