1982
DOI: 10.1080/00335638209383614
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I. Fantasy and rhetorical vision: Ten years later

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Cited by 89 publications
(73 citation statements)
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“…56 After the method of fantasy theme analysis had been used for ten years, Bormann argued that "research results have not supported a strong dichotomy between discursive logic and the creative imagination." 57 Bormann and his followers subsequently placed symbolic convergence theory within "a general movement in communication studies to recover and stress the importance of imaginative language (and the imagination) in nonverbal and verbal transactions," thus within the critical trajectory begun with renewed interest in invention in the early 1970s. 58 Bormann emphasizes this claim about the primacy of the imaginary time and time again in elaborations of his theory: "Present evidence leads me now [1982] to the conclusion that the force of fantasy accounts not only for the irrational and nonrational aspects of persuasion but that it provides the ground for the relational elements in communication as well."…”
Section: The Fruits and Failures Of The Force Of Fantasymentioning
confidence: 98%
“…56 After the method of fantasy theme analysis had been used for ten years, Bormann argued that "research results have not supported a strong dichotomy between discursive logic and the creative imagination." 57 Bormann and his followers subsequently placed symbolic convergence theory within "a general movement in communication studies to recover and stress the importance of imaginative language (and the imagination) in nonverbal and verbal transactions," thus within the critical trajectory begun with renewed interest in invention in the early 1970s. 58 Bormann emphasizes this claim about the primacy of the imaginary time and time again in elaborations of his theory: "Present evidence leads me now [1982] to the conclusion that the force of fantasy accounts not only for the irrational and nonrational aspects of persuasion but that it provides the ground for the relational elements in communication as well."…”
Section: The Fruits and Failures Of The Force Of Fantasymentioning
confidence: 98%
“…Bormann (1972Bormann ( , 1980Bormann ( , 1982Bormann ( , 1983, who christened his particular kind of dramatism "fantasy theme analysis," stands out as using dramatism in a particularly useful and relevant way, by grounding the study in the messages or themes that small groups create as their members interact. Messages "chain out" through the small groups, eventually spiraling into society at large.…”
Section: Using Fantasy Theme Analysis As An Approach To Dramatismmentioning
confidence: 99%
“…Symbolic Convergence Theory/Q-Methodology Symbolic Convergence Theory (SCT) is a general theory of communication in which the basic communicative dynamic is the sharing of group fantasies, a process which brings about symbolic convergence for the participants (see Bormann, 1972Bormann, , 1980Bormann, , 1982Bormann, , 1985Bormann, Cragan, & Shields, 1994;Cragan & Shields, 1981,1991. Undergirding assumptions include the symbolic creation of reality, a process in which messages representing our meaning, emotion, and motives, are shared in dramatistic form.…”
Section: Relevant Father-daughter Studiesmentioning
confidence: 99%