Using a combination of first-principles modelling, X-ray absorption spectroscopy, and diffuse reflectance spectroscopy measurements, we explore the properties of Ag 5 -modified TiO 2 surfaces. A general electron polarization phenomenon associated with surface polarons on TiO 2 has been revealed theoretically and confirmed experimentally. First, the Ag 5 cluster donates an electron to TiO 2 , leading to the formation of polaronic Ti 3+ 3d 1 states on the rutile TiO 2 (110) surface. The analysis of polarization effects in the nearby electronic structure accompanying the polaron formation is confirmed with X-ray absorption spectroscopy measurements at the Ti K-edge of TiO 2 nanoparticles. Next, the UV-Vis optical absorption spectrum of the polaronic state is also computationally modelled and an enlargement of the polaron wavefunction is predicted. Moreover, we find an overall improvement of the UV-Vis optical response of the material through diffuse reflectance spectroscopy measurements. Finally, we predict that charge-transfer processes at the Ag 5 -TiO 2 interface triggered by solar photons might allow for a photoinduced activation of CO 2 by sunlight. † Electronic supplementary information (ESI) available: Complementary results from the rst-principles modelling: polaronic states in reduced TiO 2 (110) surfaces, and characterization of the most relevant orbitals in the photoexcitation of the Ag 5 /TiO 2 (110) system. See