Owing to a high oxygen content, bio-oils from the fast pyrolysis of biomass require upgrading to meet fuel specification standards. Catalytic hydrodeoxygenation (HDO) of bio-oils faces several challenges such as low hydrocarbon yields, the requirement of high H 2 partial pressure for complete deoxygenation, and catalyst deactivation caused by coking/carbon deposition. In the present work, Pt supported on Nb, W, and Zr-incorporated KIT-6 materials were prepared, characterized, and tested for the gas-phase HDO of guaiacol, a widely used model compound of bio-oil. Facile HDO of guaiacol was observed over a 1 wt % Pt/Nb-KIT-6 catalyst, with ∼90% conversion and ∼75% hydrocarbon selectivity under relatively mild hydrogen partial pressure (0.5 MPa) at 400 °C and 33 h −1 weight hourly space velocity (WHSV). No significant catalyst deactivation was observed during a 24-h continuous run indicating that the mesoporous support provides enhanced coking resistance. Mechanistic investigations indicate that the tunable acidity of the supports promotes transalkylation reactions, which favor increased aromatic hydrocarbon yields. A plausible reaction mechanism is postulated based on correlating the number of metal and acid sites with the measured rates for the individual reaction steps.