An MgO-templated mesoporous carbon, CNovel Âź , was employed as a catalyst support for the cathode of polymer electrolyte fuel cells (PEFCs) after modifying its dimensional, crystalline, surface and porous structures and the electrochemical oxygen reduction reaction (ORR) activities were examined by the thin-film rotating disk electrode (RDE) method and as well as the membrane electrode assembly (MEA) method. Although the catalytic activity of Pt on CNovel Âź was comparable with that on a non-porous carbon, Vulcan Âź , in the RDE configuration without Nafion Âź , Pt/CNovel showed a considerably higher activity than Pt/Vulcan in the MEA condition with Nafion Âź . The mechanism inducing this difference was discussed from the results of electrochemical surface area and sulfonic coverage measurements which suggested that Pt particles on inside pores of CNovel Âź are not covered with Nafion Âź ionomer while protons can still reach those Pt particles through water network. The MEA performance in the middle and high current-density regions was drastically improved by heat-treatment in air, which modified the pore structure to through-pored ones.