How to Market Colorectal Cancer Screening Awareness and Colonoscopy Services

Greenwald, Beverly

doi:10.1097/00001610-200509000-00014

Cited by 3 publications

(7 citation statements)

References 6 publications

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“…The participating provider completed a radio interview on the radio stations as well. Radio was chosen as an educational avenue because it has the ability to reach the general population at both work and play ( Greenwald, 2005 ). Newspaper advertisements are proven educational routes, especially among the older population.…”

Section: Methodsmentioning

confidence: 99%

Increasing Colorectal Cancer Screening Compliance Through Community Education

Tucker

2012

Gastroenterology Nursing

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Colorectal cancer (CRC) is one of the most commonly diagnosed cancers in the nation. The incidence is especially high in the state of Louisiana, where the number of male deaths caused by colon cancer is higher than that in any other state in America. The excessive number of deaths may be attributed to decreased compliance with current screening recommendations. CRC screening, like most preventative health measures, is largely at the mercy of primary care physicians (PCPs) who must recommend or refer the patient before the preventative health measure can be completed. The project removed PCP dependence and made the patient an active participant in his or her care through a community-focused education program. The program provided instruction on CRC prevention and screening. Educational avenues used included flyer distribution, newspaper advertisements, radio advertisements, and publicly displayed posters. Patients were able to use the contact information provided to make an appointment with a provider, and insurance prerequisites, such as PCP referrals, were handled by the office staff. At the conclusion of the program, a statistical analysis showed increased compliance as a result of the educational program. A positive correlation was found between the intent of the education and the number of respondents.

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Section: Methodsmentioning

confidence: 99%

Increasing Colorectal Cancer Screening Compliance Through Community Education

Tucker

2012

Gastroenterology Nursing

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“…Cancer risk counseling focuses on genetic assessment, assessment of individual risk factors, and the development of a risk management plan [35]. At this point, health professionals trained in CRC counseling can take control of their risk by reaching the individuals at an early stage [11,12,32,36,37]. Cancer risk counseling should be done in a second step in primary care with asymptomatic individuals at moderate risk and members of the increased-risk and high-risk groups.…”

Section: Colon Cancer Risk Counselingmentioning

confidence: 99%

“…For example, risk counseling to individuals who have registered in family medicine and family health centers in the moderate-risk group is given by public health nurses. Family of individuals with hereditary CRC and of patients are counseled by doctors and nurses in clinical oncology for as long as treatment continues, or by clinical staff of family cancer clinics/genetic private surveillance programs or outpatient clinics, for those with chronic bowel disease if they are under follow-up [32,[36][37][38]. To conduct CRC risk counseling, physicians and nurses must have the authority and knowledge on this subject.…”

Section: Colon Cancer Risk Counselingmentioning

confidence: 99%

“…Evidence-based interventions recommended in the recent relevant studies are shown in Table 5 [10,25,[39][40][41][42][43][44]. Due to purpose of encouraging individuals take action to protective behaviors, it is important to give positive messages in materials (e.g., posters, banners) that it is possible to protect against CRC [11,36,37]. Risk assessment is required for each individual in order to determine the screening interval and proper test [21,33].…”

Section: Application Phasementioning

confidence: 99%

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Colorectal Cancer Prevention and Risk Counseling

Koç¹,

Esin²,

Ardıç³

2016

Colorectal Cancer - From Pathogenesis to Treatment

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Colorectal cancer (CRC) is one of the leading causes of cancer death in the world. Many risk factors have been identified in the development of colorectal cancer. It is necessary to carry out activities related to risk factors in order to implement effective CRC early diagnosis and screening programs and achieve positive outcomes. International screening guidelines have been created and these are being implemented by individual countries according to their own health policies. Colorectal cancer prevention and early training in terms of disease identification, counseling against negative disease perceptions, and changing false beliefs will reduce the fear of CRC and ensure the development of positive health behaviors and acceptance of screening. Among recent developments in cancer prevention, "cancer risk counseling" has become quite prominent. Individual-specific colorectal cancer risk counseling programs are developed through the assessment of individual risk factors by focusing on a genetic assessment and the development of a risk management plan. This chapter will examine and define colorectal cancer prevention and risk counseling strategies in relation with the relative literature.

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“…Bu nedenle KRK le lg l danışmanlık programlarının uygulanması öner lmekted r. Danışmanlık, sağlık ek b n n vazgeç lmez üyes olan ve b rey a le toplumla let ş m ve şb rl ğ n sağlayan hemş reler n temel roller nden b r d r. Bu noktada KRK danışmanlığı konusunda yet şt r lm ş halk sağlığı hemş reler b reylere erken dönemde ulaşarak r skler n kontrol altına almalarını sağlayab l r (Greenwald 2003;Greenwald 2005 Kolorektal kanser r sk danışmanlığı yapab lmek ç n hemş ren n bu konu le lg l yetk n b lg sah b olması gerek r. Danışmanlık programları ve taramalar önce-l kle r skl b reylere yönel k planlanmalıdır. Bu yüzden hem onkoloj hemş reler hem de halk sağlığı hemş -reler KRK r sk danışmanlığını yürüteb l rler (Koç ve Es n 2014;Greenwald 2003;Greenwald 2005). Bu bağlamda bu derlemen n amacı, hemş relere kolorektal kanser r sk danışmanlığı le lg l b lg vermekt r.…”

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Kolorektal Kanseri Önleme: Kolorektal Kanser Risk Danışmanlığı

Koç¹

2017

F.N.Hem.Derg

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How to Market Colorectal Cancer Screening Awareness and Colonoscopy Services

Cited by 3 publications

References 6 publications

Increasing Colorectal Cancer Screening Compliance Through Community Education

Increasing Colorectal Cancer Screening Compliance Through Community Education

Colorectal Cancer Prevention and Risk Counseling

Kolorektal Kanseri Önleme: Kolorektal Kanser Risk Danışmanlığı

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